The trade association now has a 3-person business development department.
New York, Oct. 13, 2010—TVB announced today it has filled two new positions, completing its staffing of a newly formed business development department.
Brad Seitter, integrated media senior sales executive at Scripps-Howard’s KSHB-TV station in Kansas City, and Michael Ward, director of group sales and marketing at Tribune Broadcasting, have both been named as vice president – business development and marketing. Both positions are based in New York and report to Scott Roskowski, senior vice president, business development and marketing. Mr. Roskowski himself joined TVB in June.
“With the arrival of Brad and Michael, we now have in place a top-notch business development team,” said Mr. Roskowski. “We are eager to work with advertisers and agencies to help them move their products and services with the use of all the platform offerings of local broadcast television.”
The not-for-profit TVB (www.tvb.org) is the trade association of local television broadcasters. Its members include television broadcast groups, advertising sales rep firms, and over 600 individual television stations.