Industry News
Articles and announcements about the broadcast industry.

11/13/2018
Third-quarter results for U.S. multichannel video subscriptions cut short a brief wave of optimism for the sector, according to Kagan, a media research group within S&P Global Market Intelligence.
11/13/2018
YouGov’s latest survey says video engages consumers more than any other form of content. Forty-five percent of consumers overall and 56 percent of Millennials feel that video is more engaging than other forms of content.
11/13/2018
The Dow Jones Industrial Average plunged more than 600 points Monday in a broad selloff, sweeping tech stocks like Apple and Netflix into the cellar while more traditional TV stocks finished the day relatively unscathed.
11/12/2018
In the new report, GroupM Senior Advisor Rob Norman states that that linear TV still has enormous value for advertisers and broad reach is still very important.
11/12/2018
While it was raking in record amounts of political advertising revenue, The E.W. Scripps Co. was also trading assets like a rug merchant, and may not be done yet.
11/9/2018
In GroupM's second annual State of Video report, forecasters Adam Smith and Rob Norman find linear TV enjoys sustained advertiser demand. That leads them to conclude it’s as essential as ever to media plans.
11/9/2018
The number of Americans paying for TV fell in the third quarter, reversing a slight improvement earlier this year and deepening woes for the industry. The bright spot for the pay-TV industry was the continued growth in online packages like DirecTV Now and YouTube TV -- although growth in those packages slowed after price increases.
11/9/2018
Location-technology company Foursquare wants to get in on the race to devise a better yardstick to measure the effectiveness of TV commercials.
11/8/2018
More than $3 billion — a record for any election cycle — was spent on local broadcast TV spots according to Kantar/CMAG. “There is no doubt that local broadcast TV delivers for political campaigns,” said Steve Lanzano, President & CEO, TVB.
11/8/2018
Nielsen estimates that 36.1 million people tuned in to watch primetime coverage of the results of the midterm elections on Tuesday. Four years ago during the previous midterm election, 22.7 million viewers tuned in during primetime.
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