Forward ’18 took a c-suite look at local broadcast TV through the lens of revenue generation. 550+ executives from 60+ broadcast groups and the leading media agencies explored the economic, political, technological and viewer/consumer challenges and opportunities for local TV, across all screens, with the industry’s top thought leaders.

The Following Conference Presentations are Available for TVB Member Download

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TAB Talk: “NextGen TV: Targeted & Automated?” | Download PPT

Economic Keynote | Download PPT

Political Super-Session Forecast | Download PPT

Auto Super-Session Forecast | Download PPT


Welcome
Steve Lanzano, President & CEO, TVB
Perry Sook, Chairman, President & CEO, Nexstar Media Group; Chairman, TVB Board of Directors

B&C Broadcaster of the Year
2018 recipient:
Jack Abernethy, CEO, Fox Television Stations
Presented By:
Mark Robichaux, Editorial Director, B&C & Multichannel News

TVB Excellence Awards
Recognizing “Excellence in Local Media Marketing Solutions”
2018 recipients: TBA

Wall Street Panel
Moderator:
Robin Flynn, Senior Director, Research, S&P Global Market Intelligence
CFO Panelists:
Victoria Harker, EVP & CFO, TEGNA
Tom Carter, EVP & CFO, Nexstar Media Group
Investor Panelists:
Michael Nathanson, Partner, and Senior Research Analyst, Moffett Nathanson Research
Alexia Quadrani, Managing Director, Equity Research, J.P. Morgan
Marci Ryvicker, Media Analyst

TAB Talk: “NextGen TV: Targeted & Automated?” (sponsored by Videa)
Intro
Shereta Williams, President, Videa
Speaker
Michael Bologna, President, one2one Addressable, Cadent

ANA Presents 
Bob Liodice, CEO, ANA
Lou Paskalis, SVP, Enterprise Customer Engagement & Investment, Bank of America

TVB NEXT Awards  (sponsored by WideOrbit)
Recognizing “Tomorrow's Media Leaders”
Presented By:
Bruce Roberts, President, WideOrbit
2018 recipients: TBA

Measurement
Moderator:
Steve Lanzano, President & CEO, TVB
Panelists:
Kelly Abcarian, SVP Product Leadership, Nielsen
Kathy Doyle, EVP, Local Investment, IPG/MAGNA
Ed Gaffney, Managing Partner, Director of Implementation Research & Marketplace Analytics, GroupM North America
Bryan WienerCEO, comScore

Luncheon (sponsored by Nielsen)
Host:
Jeff Wender, Managing Director, Local Media, Nielsen

Economic Keynote
Bernard Baumohl, Chief Global Economist, The Economic Outlook Group

Political Super-Session
Forecast
Steve Passwaiter, Vice President and General Manager, Kantar Media/CMAG

Discussion
Moderator:
Dennis Welch, Political Editor and Reporter, KTVK-TV (Meredith)
Panelists:
Bradley Perseke, Partner, GMMB
Fredreka Schouten, Reporter, USA TODAY
Mike Slanker, Partner and Founder, November Inc.

TAB Talk: “The Attribution Funnel”
John Hoctor, Co-Founder & CEO, Data+Math

Ad Council Catalyst Award
Presented By:
Kelly Apostolidis, Vice President, Media, The Ad Council
2018 recipient: TBA

Auto Super-Session
Forecast
Patrick Manzi, Senior Economist, NADA

Discussion
Moderator:
Brad Seitter, EVP, Business Development, TVB
Panelists:
Ken Bracht, Director of Brand Marketing, Audi of America
Additional panelist TBA

 

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