Broadcaster Briefing
Articles and announcements about Broadcast Television Companies.

Meredith is introducing Four M Studios, which they say will have access to one of the largest portfolios of iconic media brands from which to draw inspiration for original long-form television formats.
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ABC announced a lineup of powerhouse college football teams to get the ball rolling for the upcoming season of “Saturday Night Football.”
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CBS released its lineup of prime-time programs for fall 2018, with plans to add eight new series throughout the season, including five for fall, along with the return of the network’s acclaimed “Murphy Brown.”
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The CW unveiled its expanded broadcast schedule for fall, adding a night of prime-time programming on Sunday nights.
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Moonves, CBS Corp. chairman and president, came out and addressed the challenges facing broadcast TV.
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CBS isn’t joining the crowd in cutting back on advertising inventory this season. Instead, during its upfront presentation, CBS offered a new data product for advertisers.
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CBS and Nielsen said they are collaborating to deliver dynamic ad insertion into live linear broadcast TV using automatic content recognition technology from Nielsen’s Gracenote unit.
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With Murphy Brown and Magnum P.I. as two of the six new series on the fall 2018 CBS schedule, it feels like a trip back to the 1980s at the network, which will feature five reboots next season.
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ABC made the case that their networks are more integrated and potent than ever—in a sign to show this integration of TV networks brands, Freeform joined the upfront mix for the first time.
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Fox will be offering a smaller advertising pod called JAZ (“Just A and Z”), just two 30-second commercials.
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In lieu of the standard 90-minute to two-plus-hour extravaganza, the Hispanic media company delivered a lean and bullet-pointed tour through the offerings for ad buyers.
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The annual selling season has Fox reviving Tim Allen's Last Man Standing, canceled last year by ABC, because Fox says, it’s a “great comedy” and not as a conservative statement.
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NBC revealed its schedule in advance of its upfront presentation.
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Fox shared its fall schedule in advance of its upfront presentation. Fox welcomes Thursday Night Football to its lineup in the fall.
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Univision is the latest TV company to join “Open A.P.,” an alliance of media outlets eager to accelerate the emerging advertising practice known as “audience buying.”
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This year during the broadcast upfront several media companies will be focusing on less, not more, as they tout recently announced efforts to declutter their prime-time shows by cutting ad loads this fall.
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A couple of Tegna stations produced “feel-good” stories from the respective Facebook pages—Heart Threads began in an attempt to expose these stories to a larger audience.
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Univision has announced their 2018-19 season featuring a content lineup led by live sports, music, news and unscripted entertainment by new and diverse creative voices spanning eight genres.
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With a ‘Culture Unbound’ theme to its 2018 upfront, Univision offered a peek at its programming offerings for next season.
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The No. 1 source of income for Meredith’s local broadcast TV stations comes from more than just their retransmission consent fees.
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