2017 NEXT AWARD HONOREES
The TVB NEXT Awards honor tomorrow’s leaders in the media selling, buying, planning and advertising operations (“ad-ops”) sectors. WideOrbit, a leading provider of advertising management technology, is the TVB NEXT Awards program sponsor.
The Top 50 candidates were selected to join C-Suite executives at TVB Forward 2017. The four winning NEXT Award finalists demonstrated exceptional leadership and were invited to participate on a conference panel, moderated by AdAge Media Reporter Jeanine Poggi, focused on the opportunities and challenges shaping the future of the industry.
Media Sales – 2017 NEXT Award Winner
Honoree Christopher Martinez, Account Executive
Organization Katz Media Group
“The value of local will continue to grow as advertisers are hungrier than ever to deliver their messages both at scale and one-to-one.”
Media Buying – 2017 NEXT Award Winner
Honoree Erin Kellan, Associate Director
Organization Starcom Worldwide
“Advertisers, agencies, broadcasters and data providers must work together to develop tools and metrics to accurately measure viewership regardless of device, platform or provider.”
Media Planning – 2017 NEXT Award Winner
Honoree Anne Gritzmacher, Strategy Supervisor
Organization Palisades Mediagroup
“Soon, localism will mean more than market level demographics – we’ll look at psychographics, purchasing & voting habits, commuting patterns – down to neighborhood propensities.”
Media Operations – 2017 NEXT Award Winner
Honoree Valerie Thatcher, Regional Traffic Manager
Organization Nexstar Broadcasting, Inc.
“The industry leaders I admire are passionate, ride the wave of change, always exceed expectations and lead by example.”