Local News in a Digital Age
Pew Research Center has conducted a local news study in three distinct metropolitan areas across the United States: Denver, Colorado, Macon, Georgia, and Sioux City, Iowa. The intention of the survey was to take a look at how three cities, each with diverse demographics, obtain their local news with an increasing number of choices in this ever-evolving digital age.
Key takeaways from the study include:
- Local TV is the number one source for news in all three cities.
- Nearly nine-in-ten residents follow local news closely, with about half of them following very closely.
- About two-thirds of the residents discuss local news in person at least a few times a week.
- Of those who get local news on a social networking site, over 65% of them follow a local news organization, reporter or commentator.
- Civically engaged residents are more connected with their local news and are drawn to a more diverse set of news sources than are residents who are less civically engaged.
- Digital technology has impacted news habits, but at different levels for each city; with half to two-thirds accessing at least one local news site digitally.
Local TV Dominant Source of News
Source: Pew Research Center: Local News Ecosystem Survey. July 8-August 18, 2014. Q6, Q7.
Local TV Dominant Source of News;
Tops For Most Engaged Residents
Source: Pew Research Center: Local News Ecosystem Survey. July8-August18, 2014. Q6, Q7, Q27, Q28.