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Local Broadcast Television – A Designated Sales Driver?

It looks like America’s love affair with cars is heating up again. The news coming out of Detroit is that auto sales for 2011 are set to rise 10% over 2010 (“Kia, Chrysler, VW Set Pace as Dec. Sales Advance 9%”, Automotive News, Jan. 4, 2012, “Vehicle sales for 2011 near 13M units”, Detroit News,

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