News Highlights Currently Filtered by Quarter/Year:
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Retrans-consent revenue climbed 30% for some broadcasters
Retransmission-consent revenue climbed more than 30% for a handful of broadcasters in the first nine months of the year, and according to SNL Kagan data, it's only going to get bigger.
(From: Multichannel News, January 5, 2009)
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Ford's sales down 21% in 2008
Ford Motor Co. says its U.S. sales plummeted 32 percent in December as buyers continued to steer clear of showrooms due to economic uncertainty. Ford's sales for the full year dropped 21 percent, making it likely that the Dearborn, Mich., company will trail Toyota Motor Corp. and remain the No. 3 U.S. auto seller for the second straight year.
(From: Associated Press, January 5, 2009)
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Most Americans believe media is making economic situation worse
Seventy-seven percent of Americans believe that the U.S. media is making the economic situation worse by projecting fear into people's minds. The majority of those surveyed feel that the financial press, by focusing on and embellishing negative news, is damaging consumer confidence and damping investment, making a difficult situation much worse.
(From: TVBR Television Business Report, January 5, 2009)
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More than 50% of marketers expect 2009 ad budgets to be cut
In a study by Anderson Analytics for the Marketing Executives Networking Group, more than half of the marketers surveyed said their budgets will be cut in the coming year, and another 44% said they'll cut or freeze hiring.
(From: Advertising Age, January 5, 2009)
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