Program Ratings & Rankings

Week 8: November 12–18, 2012

• Nationally, Broadcast took 92 of the top 100 Adult 25-54 Total Day programs.
• The NFL On CBS National Game led the rankings with a 9.1 RA25-54. NBC Sunday Night Football (7.8 RA25-54) and The Big Bang Theory (7.4 RA25-54) rounded out the top 3.
• Cable’s highest-rated show, NFL Regular Season on ESPN, was #6, while The Walking Dead ranked #11.
• Program of the Week: Univision’s 2012 Latin Grammy Awards delivered a 2.1 RA25-54 nationally, with local markets exceeding the national average by as much as 229%.
• Market of the Week: In the market of Miami-Ft. Lauderdale, WLTV topped the A25-54 rankings with Univision’s 2012 Latin Grammy Awards, with lead-in and lead-out programming rounding out the top 3. NBC Sunday Night Football came in at #4 (5.0 RA25-54). Based on social media activity that intersects fan actions around consumer brands and media brands (captured by Colligent), Miami local television stations claimed the lion’s share of engaged fan activity (average 16.18% reach). Comparatively, local radio accounted for an average of 10.31% and local newspapers garnered 5.73%.
  
  

  Source: Colligent analysis of Facebook and Twitter activity. Local television stations include: WSVN, WLTV, WSCV, WFOR, WPLG, WTVJ and WPBT. Local radio stations include: WLRN, WHYI and WPOW. Local newspapers include: The Miami Herald and South Florida Sun-Sentinel.

National S/O-S/O
Broadcast vs. Cable GRPs A25-54

Top 100 Programs
Broadcast TV = 272.1 GRPs
Cable Nets = 24.2 GRPs

Miami-Ft. Lauderdale S/O-S/O
Broadcast vs. Cable GRPs A25-54

Top 100 Programs
Broadcast Stations = 245.3 GRPs
Cable Nets = 27.3 GRPs

Adults 18-49

Adults 25-54