Community

KNWA Anchor Breaks Silence About Domestic Abuse

Neile Jones, news anchor at Nexstar’s NBC affiliate KNWA  Fayetteville, Ark., kept a secret from the community. She was a victim of domestic violence. Jones, her parents and sister, explain what Jones experienced in a special segment of the station’s weekly series about domestic violence, Hope for Peace.

Station Profile: KNWA-TV
Market: Ft. Smith-Fayetteville-Springdale-Rogers, AR

WBDT’s Teen Reality Show Premieres With Impressive Ratings

“The premiere generated one of the highest ratings on Dayton’s CW during that time period in the last two years,” says Joe Abouzeid, WBDT general manager. The Valley garnered a 1.8 household rating, a 260% increase from the previous syndicated program airing in that time slot. Multiscreen household ratings were a 2.9 when including viewers who watched The Valley both on-air and streaming online.

Station Profile: WBDT-TV
Market: Dayton, OH

Kind and Compassionate Kids

ABC30 airs half-hour special on children who volunteer acts of kindness. Service to others can also help kids make a difference on campus or in the community. In this half-hour special meet students who volunteer to help children with special needs.

Station Profile: KFSN-TV
Market: Fresno-Visalia, CA

Univision's KXLN-TV Encourages Dreaming Through Reading

Univision's KXLN-TV Houston partnered with the Houston Public Library to promote its summer reading program. The program encourages school children to read during their summer vacation, use the library as a place called, "Your Space to Dream," and develop the habit of reading. Children are rewarded for reading a certain amount of books. The program also provides an opportunity for families to spend time together.
 

Station Profiles: KXLN-TV
Market: Houston, TX


TV Stations Investigate Helmet Safety at Local Middle Schools and High Schools

Television stations across the country have been investigating students' football helmet safety after growing concerns that the sport could cause head injuries. Learn more about the stations' reporting, investigations and results, including an interactive map that shows the manufacturers and models of more than 12,000 helmets used by middle school and high school football players.
 

Station Profiles: WDIV-TV  | WISH-TV | WTHR-TV
Markets: Detroit, MI | Indianapolis, IN


25 Years Of ‘Louisiana Made, Louisiana Proud’ At WWL

WWL, Gannett’s CBS affiliate in New Orleans, is uniquely qualified to sustain a 25-year non-traditional sales campaign called Louisiana Made, Louisiana Proud that has generated millions of dollars for the station. It’s a legacy station, enjoying news ratings dominance in every time period over decades and through generations. WWL has won many major awards for excellent news coverage


Station Profile: WWL-TV
Market: New Orleans, LA


Honolulu Stations in Hurricane Mode as Twin Storms Approach Hawaii

Stations in Hawaii are in extended coverage mode, with islands preparing for a pair of storms believed to be the worst to hit Hawaii in 22 years.  Honolulu MyNetworkTV affiliate KFVE continued their morning shows into rolling coverage, which can be watching via streaming. “Hawaii News Now,” seen on both NBC affiliate KHNL and CBS affiliate KGMB, is streaming its wall-to-wall coverage. Fox station KHON devoted its entire homepage to hurricane news and preparations. ABC station KITV has a live blog on its Pacific Hurricane Tracker page.


Station Profiles: KFVE-TV, KGMB-TV, KHNL-TV, KITV-TV
Market: Honolulu, HI


Viewers Use New App To Track Weather

The StormPins weather crowdsourcing app turns viewers into “junior meteorologists” by letting them mark, or “pin,” severe weather, as well as the damage it leaves behind, with photos and video on neighborhood maps so other folks know what’s heading their way. Emily Barr, CEO of the station’s owner Graham Media, is such a big believer in StormPins that the company invested in the app. “It really allows local television stations to build a kind of sense of community and reinforce the idea that viewers get to contribute.”


Broadcast Group Profile: Graham Media Group
Markets: Multi


WPVI Philadelphia Sponsors Nation’s Largest Free Music Fest

It’s a major musical event. Bigger than Woodstock, more than a million people attend every year. Spread out over 10 days, it’s free and open to the public. Well-known acts like the Moody Blues, Steely Dan, Keith Urban, Sheryl Crow, the Avett Brothers and others will give more than 500 performances on 14 different indoor and outdoor stages. And for 10 years in a row, WPVI, the ABC-owned station in Philadelphia is the media sponsor.

Station Profile: WPVI-TV
Market: Philadelphia, PA

WGN Airs Live From Baseball Hall Of Fame

Chicago baseball fans for both the Cubs and White Sox can take a trip to the National Baseball Hall of Fame in Cooperstown, New York thanks to a half-hour special airing live on WGN, Tribune’s CW affiliate.

Station Profile: WGN-TV
Market: Chicago, IL

WAVY-TV Getting Ready For School

WAVY, the LIN-owned NBC affiliate in Portsmouth, Va., is kicking off Operation School Supplies. School supplies are collected and donated to children in need throughout 24 school districts. With school starting in some places as early as August 1, residents are being encouraged to drop off school supplies at designated locations throughout the area.

Station Profile: WAVY-TV
Market: Norfolk-Portsmouth-Newport News, VA

WSET-TV: Virginia First Lady Dorothy McAuliffe and Virginia Association of Broadcasters Launch ‘Feeding Virginia’

Feeding Virginia is a year-long hunger awareness campaign benefitting all seven regional food banks across the Commonwealth by raising funds and increasing donations of food. The campaign will begin July 1 and will be supported by more than 150 local radio and television stations across Virginia, in collaboration with the Federation of Virginia Food Banks. This is a first-of-its-kind partnership between a state’s First Family and all members of a state broadcast association.

Station Profile: WSET-TV
Market: Roanoke-Lynchburg, VA

Local School District Advertises to Attract Students

Local school districts are already airing television ads, hoping to get parents' attention. “It's a great avenue to get the word out on what's happening,” said Tim Wilson, superintendent of the Carrollton school district.

Station Profile: WNEM-TV
Market: Flint-Saginaw-Bay City, MI

WESH Examines Hurricane Forecasting in Special

The station will offer a special to prepare for hurricane season, which officially begins June 1. The special is called "Hurricane 2014: A WESH 2 First Alert Weather Survival Guide." WESH meteorologists Jason Brewer, Amy Sweezey and Eric Burris will help explain how the weather technology has changed.

Station Profile: WESH-TV
Market: Orlando-Daytona Beach-Melbourne, FL

Seinfeld Takes Over New York Train in Marketing Ploy

To promote Seinfeld’s return to an 11 p.m. time slot, WPIX, the CW affiliate in New York, along with Sony Pictures Television and CBS Outdoor, orchestrated the first-ever total train takeover in the history of the Metropolitan Transportation Association (MTA).  The promotion coincides with the first Mets-Yankees Subway Series of the season. Fans heading out on the Seinfeld train to the Mets’ home park, Citi Field, will be reminded that they can watch Seinfeld at 11 on WPIX11.

Station Profile: WPIX-TV
Market: New York, NY

Stations Expand Scope Of Tornado Warnings

TV stations in the path of recent deadly tornados in the plains and the South used a variety of media — not just their broadcast signal — to warn the public of the impending danger. Social media like Facebook and Twitter, station websites and even robotic telephone calls to registered viewers supplemented the traditional on-air, real-time forecasting and reporting.

Station Profiles: KARK-TV | KATV-TV | KOAM-TV
Market: Little Rock-Pine Bluff, AR | Joplin, MO-Pittsburg, KS

WRC Promotes Year-Long Mental Health Effort

 One station is focusing an entire year on the Mental Health subject — WRC, the NBC-owned outlet in Washington, D.C. Changing Minds is a year-long, multi-platform campaign focusing on the issues of mental health.

Station Profile: WRC-TV
Market: Washington, DC (Hagerstown, MD)

Black-Oriented TV News: Has Its Time Come?

While its past success rate is poor and its viability is uncertain, television news targeted to African-American viewers is an idea that’s being tried — both locally and nationally — once again. WBTV Charlotte, N.C., is producing three hours a day of news that airs on its Bounce network subchannel. Other diginets, including Soul of the South and the Black Television News Channel are also working on daily national newscasts.

Station Profile:  WBTV-TV
Market: Charlotte, N.C.

WTVA Tupelo Evacuated On Live TV

The Tupelo, Miss., NBC affiliate was evacuated as an apparent tornado bore down on the city and the tense seconds leading up to the evacuation were broadcast out to the station's viewers.

Station Profiles:  WTVA-TV | KLTV-TV
Markets: Columbus-Tupelo-West Point, MS | Tyler-Longview, TX

WRC Launches News Service For 1,000+ Taxis

The Washington NBC-owned station’s new feature with Taxi TV delivers passengers news, weather and entertainment updates as well as an interactive ticker.

Station Profile: WRC-TV
Market: Washington, DC (Hagerstown, MD)

Boston’s WCVB Promo Puts Face on Bombing Anniversary

One year later, on Tuesday, April 15, WCVB, Boston’s ABC affiliate, will televise the commemorative events surrounding the anniversary in day-long, special coverage called, Boston Strong: One Year Later.

Station Profile: WCVB-TV
Market: Boston, MA (Manchester, NH)

Town Meetings Good for WGAL’s News and Image

Got a beef? WGAL wants to hear from you. The NBC affiliate in Lancaster, Pa., has been bringing people together and listening to their concerns about things going on in their community for the past decade.

Station Profile: WGAL-TV
Market: Harrisburg-Lancaster-Lebanon-York, PA

NewsCenter 5 Honored With 7 National Headliner Awards

WCVB-TV Channel 5 has won seven National Headliner Awards, winning top marks, including two first-place finishes, in more categories than any other local television broadcaster in the country.

Station Profile: WCVB-TV
Market: Boston, MA (Manchester, NH)

Creativity Counts: ABC30 Special On The Importance Of Arts Education

Music, art, dance, theatre, video production! Exposing kids to the arts can pay off. ABC30 will air a half-hour special on why it’s important to give all children a creative outlet. Action News AM Live anchors Jason Oliveira and Margot Kim host “Children First: Kids and the Arts,” Sunday, April 6, 2014 at 6:30PM.

Station Profile: KFSN-TV
Market: Fresno-Visalia, CA

Viewers Help WBIR Do The Right Thing

When Gannett's NBC affliate in Knoxville must make a tough ethical call or simply decide what's appropriate, it uses Facebook to see what its viewers think. “Instead of us all pretending we know what the viewers are thinking, we should ask them,” says News Director Christy Moreno.


Station Profile: WBIR-TV
Market: Knoxville, TN


The Broadway Channel Expands Into Local New York Broadcasting

The Tribune Broadcasting station will team with the Broadway Channel to produce a quarterly series of 30-minute primetime specials, “Broadway Profiles,” with the first of them airing on PIX11 in May ahead of the Tony Awards. They’ll also co-produce a weekly seg covering Main Stem news and events, “What’s Hot on Broadway,” for PIX11 News.


Station Profile: WPIX-TV
Market: New York, NY


WFTV Explores Affordable Care Act In Ambitious Special

WFTV-Channel 9 will clear one hour of ABC prime time  for an ambitious special on the Affordable Care Act. "Health Evolution" doesn't get into politics about the act also known as Obamacare, but provides information to those who need insurance and explains how to navigate the system," General Manager Shawn Bartelt said.

Station Profile: WFTV-TV
Market: Orlando-Daytona Beach-Melbourne, FL

Join ABC30 To Help Fight Illiteracy In Tulare County!

The illiteracy rate in Tulare County is close to 32%.  Disney, ABC Television, First Book and ABC30 are teaming up to donate 10,000 books to Read for Life.  The Tulare County organization helps put books into the hands of children in need. ABC30 will broadcast live from College of the Sequoias during the “Be Inspired Children’s Book Drive.”

Station Profile: KFSN-TV
Market: Fresno-Visalia, CA

WYFF-TV Raises $172,000 to Help South Carolinians

Hearst-owned NBC affiliate WYFF-TV Greenville, S.C., raised more than $172,000 in donations for two local charities during the holiday season. WYFF-TV partnered with The Greenville News for the Holiday Sunshine Fund. The station provided daily newscast mentions, a call-in effort and news stories to highlight the fundraiser. The effort collected $82,000 to help families with their heating bills, shelter and food this winter. WYFF-TV also partnered with the local Children’s Hospital for the Virtual Toy Drive. The effort raised $90,000 in donations to purchase toys for children in the hospital.

Station Profile: WYFF-TV
Market: Greenville-Spartanburg, SC-Asheville, NC-Anderson,SC

KING-TV Collects 4.5 Million Meals During a Recent Food Drive

Gannett-owned NBC affiliate KING-TV Seattle held the 13th annual Home Team Harvest food drive to collect meals for those in need in the Western Washington community. The 2013 drive collected a record 4.5 million meals, which have been donated to hundreds of food banks and meal programs in Washington state. "We are so appreciative of KING 5 viewers who donated to Home Team Harvest," said Shelly Rotondo, CEO of Northwest Harvest, a local food pantry. "The need for food is high, but so is the generosity of people here."

Station Profile: KING-TV
Market: Seattle-Tacoma, WA

KVOA-TV Collects 13,000 Toys for Tucson Kids

Cordillera Communications’ NBC affiliate KVOA-TV Tucson partnered with local advertisers for the fifth annual Kristi’s Kids Season 4 Hope campaign to collect a variety of items for area children. The event collected more than 13,000 toys, 12,000 pounds of food and enough clothing for 5,000 people. All the donations were distributed to families in Southern Arizona.

Station Profile: KVOA-TV
Market: Tucson (Sierra Vista), AZ

WRC-TV Brings 85,000+ Attendees to Health and Fitness Expo

NBC-owned WRC-TV Washington hosted the 22nd annual NBC4 Health and Fitness Expo in early January. The largest attended consumer wellness exposition in the country brought more than 85,000 attendees to the Washington Convention Center to learn new ways to get in shape, eat healthy and maintain an active lifestyle. WRC-TV staff were on hand to promote the event and participate in demonstrations.

Station Profile: WRC-TV
Market: Washington, DC (Hagerstown, MD)

KUVN-TV and Univision Radio Help to Save 465 Lives in Dallas

Univision KUVN-TV Dallas and Univision Radio Dallas/Fort Worth partnered with Carter BloodCare to educate and encourage people to become blood donors. The stations used PSAs, news stories and social media to drive participation during a three-day blood drive in Mesquite, Tex.

Station Profile: KUVN-TV
Market: Dallas-Ft. Worth, TX

KAZT-TV Supports Efforts to End Domestic Violence in Phoenix

Independently-owned KAZT-TV Phoenix recently became the 2014 media partner for the Sojourner Center, the largest women's domestic violence shelter in Arizona.

Station Profile: KAZT-TV
Market: Phoenix, AZ

WYFF Set To Celebrate 60 Years On The Air

Every TV station has a legacy of people, characters, shows, programs and events that has meaning to the people who live in that market. At the Dallas CBS O&O, a new promo campaign reminds people that KTVT has a story to tell about its history and contribution.

Station Profile: WYFF-TV
Market: Greenville-Spartanburg, SC-Asheville, NC-Anderson,SC

KTVT Takes Pride In Its History, Tradition

Every TV station has a legacy of people, characters, shows, programs and events that has meaning to the people who live in that market. At the Dallas CBS O&O, a new promo campaign reminds people that KTVT has a story to tell about its history and contribution.

Station Profile: KTVT-TV
Market: Dallas-Ft. Worth, TX

WPVI Grateful For Philly’s Turkey Day Parade

The ABC O&O stepped in when the annual event was about to be canceled in 1986 and has been sponsoring, producing and airing it ever since. With over a half a million viewers last year, it’s a great example of how a station can maximize its community involvement.

Station Profile: WPVI-TV
Market: Philadelphia, PA

KXAS Donates Historical Film Library To University

NBC O&O KXAS donated three decades of historical news film to The University of North Texas Libraries, Denton, Texas. Thousands of donated film reels from the 1950s, ’60s and ’70s offer a moving picture history of newsworthy events to North Texas audiences through the years.

Station Profile: KXAS-TV
Market: Dallas-Fort Worth, TX

ABC30 Salutes Terrific Teachers!

Devotes Half-hour Special to Central Valley Educators

The program focuses on how the average person can make a difference in a child’s life and highlights local organizations that work with kids. The Children First campaign includes half-hour programs like “Terrific Teachers”, 30-second vignettes, public service announcements and special stories on Action News.  See Children First specials at abc30.com.

Station Profile: KFSN-TV
Market: Fresno-Visalia, CA

Stranger Makes a Single Mom's Day with a Free Meal

A single mother wrote to ABC11 to share a story of what happened to her family at a Pizza Hut in Durham. With all the hardship life can bring you, this story shows that good things can happen to you just as easily!

Station Profile: WTVD-TV
Market: Raleigh-Durham (Fayetteville), NC

Columbus Stations ‘Unite to Fight Poverty’

The local TV stations in Columbus, OH, have teamed up with the United Way of Central Ohio in an effort called “Unite to Fight Poverty.”
Station Profile: WCMH-TV, WBNS-TV
Market: Columbus, OH

Breaking the Cycle of Poverty

Children First: From Poverty to Possibilities— ABC30 special on how kids can change their lives!
Children First is a yearlong effort focusing on the challenges, problems and opportunities facing our youth in Central California. The program focuses on how the average person can make a difference in a child’s life and highlights local organizations that work with kids.

Station Profile: KFSN-TV
Market: Fresno-Visalia, CA

Cause Related Marketing Campaign for Regional Credit Union

WHTM and Members 1st Federal Credit Union joined forces to promote 7 local charities in 2013. Each charity received:
  • Production of a :15 TV commercial
  • Schedule of :15 commercials preceded by a :15 Members 1st "All Members of 1 Community" endorsement on ABC27 TV
  • Listing and description on the All Members of 1 Community bridge page served on abc27's site
  • High Impact advertising on ABC27's homepage for an entire day
  • Their :15 .commercial and a long form in depth video about their charity also appears on the bridge page


The program has been a success for all parties because it connects WHTM's thousands of viewers, with each local charity through the generous support of Members 1st Federal Credit Union. The theme is "Please Support Those Who Support Our Community."  WHTM developed an All Members of 1 Community logo using the font and colors from the Members 1st FCU logo. Members 1st FCU has been very satisfied with the exposure and the opportunity to help the community where they do business.

Station Profile: WHTM-TV
Market: Harrisburg-Lancaster-Lebanon-York, PA


WKTV Raises $187,000+ For Flood Victims

The cross-platform money generated by the telethon's broadcast by the Smith Media NBC affiliate in Utica, N.Y., and local radio stations will benefit area residents and businesses affected by recent flooding.

Station Profile: WKTV-TV
Market: Utica, NY

Keeping Your Kids Safe

Children First—ABC30 airs special on school safety
Tragic events at Sandy Hook Elementary School in Newtown, Connecticut and Taft High School in Kern County have parents wondering if their kids are safe at school. ABC30 airs a half-hour special on measures valley schools are taking to keep our kids safe.

Station Profile: KFSN-TV
Market: Fresno-Visalia, CA

Fresno Station Hosts "Ask the Mayor" Town Hall

Newport Television's KGPE-TV Fresno, Calif., partnered with Fresno Mayor Ashley Swearengin and the local PBS affiliate for a live "Ask the Mayor" town hall. The program brought the mayor's office to homes throughout Central California and offered residents the opportunity to ask questions.

Station Profile: KGPE-TV
Market: Fresno-Visalia, CA

WXIN Indianapolis Tackles School Violence

Tribune-owned Fox affiliate WXIN Indianapolis (DMA 26) made addressing violence in schools a priority with four days of extended news coverage and an hour-long televised forum. Common Ground: Stopping School Violence brought educators, law enforcement and parents together in a landmark event. The forum focused on how to better protect children in the wake of the tragedy at Sandy Hook Elementary in Connecticut as well as recent violent events at schools in Central Indiana.

Station Profile: WXIN-TV
Market: Indianapolis, IN

Kids Day 2013 Breaks Record!

The 26th Annual Kids Day sponsored by ABC30 and The Fresno Bee set a record with $480,000 collected for Children’s Hospital Central California.

Station Profile: KFSN-TV
Market: Fresno-Visalia, CA

Channel 12 connects with Patch.com on Local Scoops

As Milwaukee television stations vie for a greater share of an ever-shrinking local-news audience, WISN-TV (Channel 12) has decided to go hyper-local under a new partnership with Patch.com.

Station Profile: WISN-TV
Market: Milwaukee, WI

LIN Media Invites Students Pursuing Degrees in Broadcast Television or Digital Media to Apply for Minority Scholarship and Training Program

Each student will receive a two–year scholarship for up to ten thousand dollars ($10,000) per year, which can be used toward tuition, fees, books, and room and board. In addition, LIN Media will provide each student with hands–on training through a paid internship program at one of its television stations around the country.

Broadcast Group Profile: LIN Media

10th Annual WGN Morning News Drive-Thru Toy Drive Breaks Record With Over 30,000 Toys!

The WGN Morning News Drive-Thru Toy Drive celebrated its 10th year; its third tied to Jennifer Hudson. This four-hour event featured carolers, Santa, holiday fun, and an appearance by Jennifer Hudson. Viewers and companies drove thru to drop off a record sum of toys …over 30,000!

Station Profile: WGN-TV
Market: Chicago

PIX11 Morning News Partners with Cohen Children’s Medical Center for Childhood Obesity Week

Advocacy Week Empowers Families.

Station Profile: WPIX-TV
Market: New York

Newport’s Fresno Station Gives Over 1,000 Flu Shots to Viewers

Newport Television’s KGPE-TV Fresno, Calif., partnered with Walgreens to provide 1,120 free flu shots worth almost $45,000 to viewers."

Station Profile: KGPE-TV
Market: Fresno

Belo’s KING-TV Collects 3.4 Million Meals of Food in Seattle

Belo Corporation’s KING-TV Seattle’s "Home Team Harvest" food drive raised more than 3.4 million meals for local people in need.

Station Profile: KING-TV
Market: Seattle

Hearst's WGAL-TV Collects Thousands of Coats and $229,000 for The Salvation Army

Scripps’ WMAR-TV Baltimore hosted its annual Kindertime Toy Drive for Maryland families and the children of fallen firefighters and police officers. The drive has helped distribute more than 400,000 toys during its long history.

Station Profile: WGAL-TV
Market: Baltimore

Scripps Station Collects 8,000 Toys for Cincinnati Kids

Scripps Television’s WCPO-TV Cincinnati collected more than 8,000 toys during its second annual holiday toy drive, which included a one-hour news special. Six local Kroger grocery

Station Profile: WCPO-TV
Market: Cincinnati

WMAR-TV Hosts Kindertime Toy Drive for Baltimore Children

Scripps’ WMAR-TV Baltimore hosted its annual Kindertime Toy Drive for Maryland families and the children of fallen firefighters and police officers. The drive has helped distribute more than 400,000 toys during its long history.

Station Profile: WMAR-TV
Market: Baltimore

WPVI Brings Power to the People

The Philadelphia ABC O&O uses a news van and a mobile generator to offer power to electricity-starved area residents.

Station Profile: WPVI
Market:Philadelphia, PA

KCRA-KQCA Sets Sandy Disaster Relief Drive

Hearst-owned KCRA (NBC) and KQCA (MNT), along with the Sacramento Sierra Chapter of the American Red Cross held a disaster relief drive with funds raised benefiting those areas impacted by Hurricane Sandy.

Station Profiles: KCRA, KQCA
Market:Sacramento-Stockton-Modesto, CA

Cox Media Group Donates $75,000 to Support Sandy Relief Efforts in Southern Connecticut, New Jersey, New York

Cox Media Group (CMG) is lending its support to the communities in the Northeast by donating a combined $75,000 to aid relief efforts in Southern Connecticut, Long Island and surrounding areas of New York City

Broadcast Group Profile: Cox Media Group
Market: Multi

ABC30 Helps Moms & Dads Keep Up with Tech Savvy Kids

Children First is a yearlong effort focusing on the challenges, problems and opportunities facing youth in Central California. The Children First campaign includes half-hour programs like “The Digital Family,” 30-second vignettes, public service announcements and special stories on Action News.

Station Profile: KFSN-TV
Market:Fresno-Visalia, CA

25 Years of Saving Lives!

ABC30 Kicks Off the Pint for Pint Blood Drive

25th Annual Pint for Pint Blood Drive Friday, August 3rd and Saturday, August 4th. Action News anchors and reporters broadcast live from the Jenny Eller Donor Center in Northwest Fresno starting at 5 a.m. Friday.

Station Profile: KFSN-TV
Market: Fresno-Visalia, CA


Children Receive Incredible Care- "60 Years of Caring for Kids'

It’s hard to find anyone who hasn’t used the services of the only pediatric hospital between Northern and Southern California, Children’s Hospital Central California. Action News anchors Graciela Moreno and Warren Armstrong host a half-hour program devoted to this premiere pediatric facility in Madera, which serves more than 67,000 patients in its emergency department every year.

Station Profile: KFSN-TV
Market: Fresno-Visalia, CA

WWOR Launches Year-Long Service Salute

Fox MNT affiliate WWOR New York will be saluting local Marines, soldiers, sailors, pilots and others who serve and protect in a feature called Hometown Heroes.

Station Profile: WWOR-TV
Market: New York, NY

Local News Stories That Made a Difference

TVNewsCheck features examples of exceptional TV station reporting from across the country.

Station Profile: Multi
Market: Multi

Making Columbia SC A Better Place To Live

WLTX used its large voice to make the Columbia area more environmentally safe by partnering with the Richland County Solid Waste Division and scheduling an E-Cycle event. It was an amazing way to start the May sweep. It also fit right in with the WLTX Purpose Project.

Station Profile:  WLTX-TV
Market: Columbia SC

Metro Atlanta Comes Together To Help Poole Elementary School

Shortly after an EF-3 tornado blasted Paulding County's Poole Elementary School nearly two weeks ago, 11Alive's Help Desk swung into action.

Station Profile:  WXIA-TV
Market: Atlanta, GA

WCBS New York Launches Mobile Weather Lab

As part of an effort to expand its hyper-local weather coverage and community outreach, WCBS New York has launched a new Mobile Weather Lab, which the station is billing as the "tri-state area's first weather station on wheels."

Station Profile:  WCBS-TV
Market: New York, NY

WGAL Leads ‘Sister City’ Relief Efforts

Hearst Television’s NBC affiliate WGAL has welcomed a number of area community groups, schools and local Rotary Clubs to join the station’s effort to raise funds for the American Red Cross’s disaster relief efforts following the unprecedented outbreak of tornados in the Midwest and South.

Station Profile:  WGAL-TV
Market: Harrisburg-Lancaster-Lebanon-York, PA

Schoolbus-TV - Making Kids Safer & Smarter... By The Busload

Schoolbus-TV provides educational, entertaining content on 440,000 school buses nationwide.

Station Profile: Multi
Market: Multi

Hearst Boosts Groupwide Election Coverage

Hearst Television Inc. released details of Commitment 2012, the latest iteration of the company’s biannual election-coverage efforts, reports TVNewsCheck.

Station Profile: Multi
Market: Multi

How TV Stations Are Going Hyperlocal Online

Local TV stations are going hyperlocal in a big way, trending toward higher-quality, more comprehensive community coverage, according to StreetFightMag.com interview with Gary Cowan of Datasphere.

Station Profile: Multi
Market: Multi

Reefs to Rainforests: The Great Expedition

ABC7 KGO-TV will take viewers on an expedition to the Philippines for a breath-taking look at one of the world’s richest and endangered biological hotspots, where Bay Area scientists and others believe they have found more than 300 new species. “Reefs to Rainforests: The Great Expedition” airs Saturday, October 22 at 10 p.m.

Station Profile: KGO-TV
Market:San Francisco, CA

Ohio NBC Stations Team to Air Live Debate

Ohio NBC affiliates have partnered to present the first televised statewide debate of Issue 2, a referendum on a controversial new law that made changes to a variety of government laws and policies.The debate from Columbus on Oct. 25 will be carried live on WDTN Dayton, WCMH Columbus, WLWT Cincinnati, WKYC Cleveland, WLIO Lima, WNWO Toledo, WTOV Wheeling-Steubenville, WFMJ Youngstown and WHIZ Zanesville. It will also be streamed live on each of the station's websites.

Station Profiles/Markets: Ohio NBC affiliated stations.

KGO-TV Operation 7: Save A Life

ABC7 KGO-TV kicks off its 2nd annual campaign with donation of thousands of Kidde smoke alarms and CO detectors.

Station Profile: KGO-TV
Market:San Francisco , CA

KFSN-TV's "Children First"

ABC30's Children First is a yearlong effort focusing on the challenges, problems, and opportunities facing youth in Central California.

Station Profile: KFSN-TV
Market: Fresno-Visalia, CA

WXIN Launches Job Creation Campaign

Tribune Broadcasting’s Fox affiliate WXIN Indianapolis (DMA 26) decided to take a stand against unemployment with its new Add One Job Campaign. The station is reaching out to Indiana businesses, coaxing them to add just one job to their workforce.

Station Profile: WXIN-TV
Market:Indianapolis, IN

WZZM-TV Launched 20 Community-Focused Websites

Gannett's ABC affiliate WZZM Grand Rapids, Mich. (DMA 41), and DataSphere Technologies, a provider of hyperlocal Web technology and sales support, launched 20 community-focused websites in West Michigan. The “My Town” community websites will be part of the WZZM website, and will feature hyperlocal news content and user-generated content about area happenings and events. Local businesses will benefit from the opportunity to target their potential customers.

Station Profile: WZZM-TV
Market: Grand Rapids-Kalamazoo-Battle Creek, MI
 
 
 

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