Here you will find reports on ad revenues for local broadcast television, including the 25 biggest advertisers and ad categories for the most recently reported time frames. Archived data is accessible by TVB Members only.
2008 TV
Ad Revenue Figures
2007 TV
Ad Revenue Figures
1st quarter data
4th quarter and full-year data
View top 25 spot TV advertisers
1st quarter data
View top 25 spot TV advertisers
4th quarter data
View top 25 spot TV ad categories
1st quarter data
View top 25 spot TV ad categories
4th quarter data
Quarterly & Full Year Ad Revenue Archive
-- Please Select --
Q4/Full Year 2007
Q3 2007
Q2 2007
Q1 2007
Q4/Full Year 2006
Q3 2006
Q2 2006
Q1 2006
Q4/Full Year 2005
Q3 2005
Q2 2005
Q1 2005
Q4/Full Year 2004
Q3 2004
Q2 2004
Q1 2004
Q4/Full Year 2003
Q3 2003
Q2 2003
Q1 2003
Q4/Full Year 2002
Q3 2002
Q2 2002
Q1 2002
Q4/Full Year 2001
Q3 2001
Q2 2001
Q1 2001
Q4/Full Year 2000
Q3 2000
Q2 2000
Q1 2000
Additional Ad Revenue by Market and by Media Type
Historical Television Ad Expenditures – Universal McCann
Historical Cross-Media Ad Expenditures – Universal McCann
GDP/Total Ad Expenditures/TV Ad Expenditures – Universal McCann
Annual Spot TV Market Ranking
TV Cost & CPM Trends
TVB Forecast
Station Time Sales Survey Detail
Political Advertising on
Broadcast Television
Other Forecasts
Station Time Sales Trend
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