2006 TV Ad Revenue Figures

  TOP 25
LOCAL BROADCAST TV CATEGORIES*
Top 100 Markets
Fourth Quarter 2006
   
  ($000)
  RANK Product Classification FOURTH QTR
2006		 FOURTH QTR
2005		 %
CHANGE
  1 Automotive 1,261,578.0   1,115,446.1   13.1  
  2 Government & Organizations 710,432.3   193,268.9   267.6  
  3 Restaurants 395,068.6   339,065.7   16.5  
  4 Telecommunications 391,813.2   290,899.5   34.7  
  5 Car & Truck Dealers 251,286.2   230,722.7   8.9  
                 
  6 Insurance & Real Estate 227,205.0   197,093.6   15.3  
  7 Furniture Stores 204,406.9   191,331.2   6.8  
  8 Financial 144,739.5   142,869.9   1.3  
  9 Schools, Colleges & Camps 134,745.4   116,019.3   16.1  
  10 Motion Pictures 134,260.7   105,433.3   27.3  
                 
  11 Food & Food Products 103,695.5   110,238.8   -5.9  
  12 Leisure Time Activities & Events 102,330.0   101,660.7   0.7  
  13 Legal Services 93,385.2   87,524.2   6.7  
  14 Travel, Hotels & Resorts 81,235.1   74,161.1   9.5  
  15 Food Stores & Supermarkets 79,979.8   73,979.4   8.1  
                 
  16 Media & Advertising 77,173.5   67,196.1   14.8  
  17 Clothing Stores 70,146.6   56,836.8   23.4  
  18 Discount Department Stores 64,490.2   82,499.6   -21.8  
  19 Department Stores 62,748.8   118,389.1   -47.0  
  20 Medicines & Remedies 57,963.3   55,219.0   5.0  
                 
  21 Audio & Video Equipment 56,268.1   40,829.9   37.8  
  22 Toiletries & Cosmetics 42,796.1   52,407.7   -18.3  
  23 Home Centers & Hardware Stores 40,386.9   40,359.6   0.1  
  24 Home Electronics & Video Stores 33,530.4   43,223.9   -22.4  
  25 Beer & Wine 25,887.4   18,803.7   37.7  
                 
                 
  *Includes both local and national spot activity
                 
  Copyright 2005-2006, 2007. TNS Media Intelligence
   


 
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