2006 TV Ad Revenue Figures

TOP 25
LOCAL BROADCAST TV ADVERTISERS*
Top 100 Markets
Full Year 2006
 
($000)
  RANK Company FULL YEAR
2006		 FULL YEAR
2005		 %
Change
  1 General Motors Corp Dlr Assn 527,676.1   457,121.3   15.4  
  2 DaimlerChrysler AG 500,529.0   526,917.7   -5.0  
  3 Ford Motor Co Dlr Assn 439,057.5   426,799.6   2.9  
  4 Toyota Motor Corp Dlr Assn 384,203.0   364,634.5   5.4  
  5 Honda Motor Co Ltd 377,016.5   338,795.5   11.3  
                 
  6 AT&T Inc 293,182.8   125,691.6   133.3  
  7 Nissan Motor Co Ltd 288,011.0   311,797.7   -7.6  
  8 Ford Motor Co 278,841.4   240,848.1   15.8  
  9 Toyota Motor Corp 262,422.8   178,883.8   46.7  
  10 General Motors Corp 244,498.9   340,174.3   -28.1  
                 
  11 Yum Brands Inc 223,289.2   213,233.6   4.7  
  12 Toyota Motor Corp Loc Dlr 184,293.6   162,945.1   13.1  
  13 Verizon Communications Inc 171,610.9   162,677.7   5.5  
  14 Hyundai Corp 160,131.9   138,424.9   15.7  
  15 McDonalds Corp 154,842.4   139,777.2   10.8  
                 
  16 Time Warner Inc 154,685.5   125,062.3   23.7  
  17 General Motors Corp Loc Dlr 147,418.6   149,113.2   -1.1  
  18 Berkshire Hathaway Inc 145,248.6   114,086.1   27.3  
  19 Comcast Corp 136,445.3   110,213.9   23.8  
  20 Walt Disney Co 114,340.4   113,850.5   0.4  
                 
  21 General Mills Inc 111,425.2   155,231.2   -28.2  
  22 Empire Today LLC 110,974.3   86,809.0   27.8  
  23 Procter & Gamble Co 105,540.1   153,083.9   -31.1  
  24 Doctors Assoc Inc 101,994.4   89,965.0   13.4  
  25 DaimlerChrysler AG Dlr Assn 100,397.1   92,305.6   8.8  
                 
 

*Includes both local and national spot activity
                 
  Copyright 2005-2006, 2007. TNS Media Intelligence
   

 
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