TV Basics: Local Online Advertising
Local online advertising has enjoyed double-digit growth since it first became trackable in 1998. Ad revenue is expected to grow 4.7 percent in 2009, driven mainly by targeted applications such as local paid search and email. Continued growth is projected through 2011.

 


Source: © 2009, Borrell Associates, Inc. 2009-2012: forecast. All rights reserved.


Source: © 2009, Borrell Associates, Inc. All rights reserved.

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