TV Basics: 2008 Survey Dates

 
Survey
Survey Dates
Markets
  January 2008 January 3 - January 30, 2008 21 NSI Markets (4 wks)
  February 2008 January 31 - February 27, 2008 210 NSI Markets (4 wks)
  March 2008 February 28 - March 26, 2008 LPM Only (4 wks)
  April 2008 March 27 - April 23, 2008 LPM Only (4 wks)
  May 2008 April 24 - May 21, 2008 210 NSI Markets (4 wks)
  June 2008 May 29 - June 25, 2008 LPM Only (4 wks)
  July 2008 July 3 - 30, 2008 207 NSI Markets (4 wks)
  August 2008 July 31 - August 27, 2008 LPM Only (4 wks)
  September 2008 August 28 - September 24, 2008 LPM Only (4 wks)
  October 2008 October 2 - October 29, 2008 26 NSI Markets (4 wks)
  November 2008 October 30 - November 26, 2008 210 NSI Markets (4 wks)
  December 2008 December 4 - December 31, 2008 LPM Only (4 wks)
  September 2008 August 28 – September 24, 2008 LPM Markets Only (4 wks)
  October 2008 October 2 – October 29, 2008 26 Markets (4 wks)
  November 2008 October 30 – November 26, 2008 210 Markets (4 wks)
  December 2008 December 4 – December 31, 2007 LPM Markets Only (4 wks)
  January 2009 January 8 – February 4, 2009 26 Markets (4 wks)
  February 2009* No Local Survey - -
  March 2009* March 5 – April 1, 2009 210 Markets (4 wks)
  April 2009 April 2 – April 22, 2009 LPM Markets Only (3 wks)
  May 2009 April 23 – May 20, 2009 * 210 Markets (4 wks)
  June 2009 May 28 – June 24, 2009 LPM Markets Only (4 wks)
  July 2009 July 2 – July 29, 2009 207 Markets (4 wks)
  August 2009 July 30 – August 26, 2009 LPM Markets Only (4 wks)
  September 2009 August 27 – September 23, 2009 LPM Markets Only (4 wks)
  October 2009 October 1 – October 28, 2009 30 Markets (4 wks)
  November 2009 October 29 – November 25, 2009 210 Markets (4 wks)
  December 2009 December 3 – December 30, 2009 LPM Markets Only (4 wks)
 
* Due to the FCC mandated Digital Transition at 12 midnight (local time) on February 17th 2009, the regular, all-DMA February sweep period will be moved to March 2009. Please note the adjustments to survey dates for March, April, May and June. Memorial Day will NOT be in a survey period.

 

PREVIOUS
TABLE OF CONTENTS

TVB Members: Click here for a PowerPoint version of TV Basics.


  Ask TVB   Back to Top  


© 2008, Television Bureau of Advertising, Inc. All rights reserved. Republication and redistribution of this report in total, other than by TVB members or its authorized agents or designees, without written permission is strictly forbidden. Any republication, in whole or in part, must include credit to TVB and its sources.