ADS, Wired-Cable and Over-The-Air Penetration by Market

San Angelo, TX

Date % OTA % Wired Cable % ADS
November, 2014 4.2 55.5 40.9
July, 2014 3.4 50.2 47.1
May, 2014 3.5 51.6 45.6
February, 2014 3.5 52.3 45.0
November, 2013 3.5 52.0 45.2
July, 2013 4.8 55.0 40.9
May, 2013 4.9 55.2 40.6
February, 2013 4.8 55.3 40.7
November, 2012 5.2 55.3 40.7
July, 2012 4.3 56.6 40.5
May, 2012 4.4 55.9 41.1
February, 2012 4.8 56.1 40.8
November, 2011 54.8 39.9
July, 2011 57.9 38.5
May, 2011 58.0 38.1
February, 2011 57.3 39.0
November, 2010 55.6 41.5
July, 2010 54.7 43.2
May, 2010 55.1 42.9
February, 2010 56.7 41.4
November, 2009 59.6 37.6
July, 2009 58.4 37.7
May, 2009 56.5 38.5
February, 2009 55.1 39.5
November, 2008 56.5 38.2
July, 2008 58.9 35.8
May, 2008 60.8 34.6
February, 2008 58.4 38.0
November, 2007 58.9 37.0
July, 2007 58.6 37.2
May, 2007 58.0 36.6
February, 2007 59.6 33.3
November, 2006 60.8 33.6
July, 2006 60.4 33.1
May, 2006 62.1 31.4
February, 2006 66.8 26.6
November, 2005 68.4 25.9
July, 2005 71.3 23.4
May, 2005 72.4 22.3
February, 2005 72.2 22.2
November, 2004 73.2 21.7
July, 2004 73.5 22.0
May, 2004 73.6 22.9
February, 2004 74.6 22.1
November, 2003 73.7 23.0
July, 2003 71.7 24.4
May, 2003 71.7 24.4
February, 2003 72.0 24.9
November, 2002 73.2 22.7
July, 2002 74.0 21.9
May, 2002 72.7 23.5
February, 2002 71.6 23.1
November, 2001 72.7 22.3
July, 2001 74.6 19.4
May, 2001 75.7 19.0
February, 2001 76.5 17.0
November, 2000 75.6 16.7
July, 2000 76.6 19.2
May, 2000 77.6 16.3
February, 2000 78.4 15.4
 
Source: Nielsen Media Research, DMA Household Universe Estimates

Alternate Delivery Systems (ADS) refers to reception of TV programming via satellite (DBS or Large Dish), or from satellite master antenna systems (SMATV), or from multipoint distribution systems (MDS).

TV Households with wired cable as well as ADS are included in both the Wired Cable and ADS columns. This causes the sum of Wired Cable and ADS to be a larger number than the number in the Cable and/or ADS column.

OTA (Over-The-Air) data reporting beginning Feb 2012.

The January 1, 2007 DMA TV Household Universe Estimates are based on estimates provided by Claritas, Inc. For several markets, the universe estimates reflect the demographic impacts of the 2005 Gulf Coast hurricanes. Claritas produced the hurricane-adjusted estimates using alternative sources and methods because traditional demographic sources are not up to date or do not yet reflect the post-hurricane population changes. These sources included information from local demographers, the Red Cross, and FEMA. Nielsen will continue to evaluate post-hurricane population data sources and may make adjustments if data becomes available that would improve the quality and accuracy of the estimates.


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