Co-op Advertising:
Home Furnishings, Upholstery & Drapes

 
 

Example 1

Company: Elmar Inc

Corporate Address:
Attention:
Hunter Douglas Fabricator
601 Davisville Rd.
Willow Grove, PA 19090
Fax: (215) 658-0850
Toll Free: (800) 356-2710  

Products:
Window treatments  

Trademarks:
Alouette; Applause; Country Wood; Duette Manhattan; Horizontals; Hunter Douglas; Luminette; Pleated; Silhouette; Vertical; Vignette

Accrual:
4%
Eligible Media:
Billboard
Cable TV
Catalog
Circular
Direct Mail
Magazine
Newspaper
Radio
TV
Yellow Pages

Advertising Specifications:
All advertising requires prior approval
Logo prominent

Reimbursement Method:
Credit memo

Claim Address:
Attention:
Hunter Douglas Fabricator
601 Davisville Rd.
Willow Grove, PA 19090

 

   

Example 2

Company: Norwalk Furniture

Corporate Address:
Attention:
100 Furniture Pkwy.
Norwalk, OH 44857-9599
Toll Free: (800) 837-2565  

Name:
J. Raymond Collection  

Type:
Retailer  

Special Instructions:
J. Raymond Prods. are available for Co-op but restricted to certain store- contact, Linda Brady  

Products:
Custom-Crafted Furniture: sofas, chairs, loveseats, sectional, recliners, sleeper sofas, chaise lounges, and ottomans.; Norwalk , J. Raymond, Norwalk- The Furniture Idea, Joe Ruggiero Collection, Hickory Hill

Trademarks:
Hickory Hill; J. Raymond; Joe Ruggiero Collection  

Timing:
Program: 6 months
Claim: Within 30 days of ad run

Accrual:
50% of Participation%  

Eligible Media:
All Media
ok with approval  

Advertising Specifications:
Prior approval required for advertising material not supplied by manufacturer

Reimbursement Method:
Credit memo  

Claim Address:
Attention:
100 Furniture Pkwy
Norwalk , OH 44857-9599

Personnel:
Program Contact
Sheila Buckingham
Phone: (419) 668-4461
Fax: (419) 668-6223



Source: Co-op Advertising Programs Sourcebook ™

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