Sales Predictions

NRF – click here to view press release (PDF)
TNS – click here to view press release (PDF)

2008 NRF Holiday Survival Kit

The Kit includes information regarding historical sales, holiday “fun facts” and consumer survey results from last year – click here to view (PDF)

2008 Nielsen Holiday Forecast Report

The document includes information regarding sales predictions, consumer mindset, and growth categories – click here to view (PDF)

Marketing & Promotions Calendar

This calendar is a list of the major national holidays, observances, seasonal events and other lesser-known celebrations that present opportunities & ideas for creative marketing and promotional events – click here to view

News

Families Will Gather Round the Holiday Table - but Over Cheap Eats (PDF)
Deloitte Annual Holiday Spending Survey (PDF)
Gallup Poll on Christmas Spending (PDF)
NPD Holiday 2008 Survey Results (PDF)
Fearing a Holiday Letdown, Retailers Shifting Strategies (PDF)