Agency/Advertiser Membership

Agency and Advertiser Members are our valued partners in driving the evolution and growth of broadcast TV in today’s dynamic media landscape. TVB provides agencies and advertisers with research and insights, planning and buying information, advertiser testimonials, and much more. We provide agencies of all sizes and types (creative, interactive, digital, B2B, specialized, social media etc.) with competitive media marketing information, and help inform advertisers about how to invest in powerful local TV marketing aligned with the industry’s best practices.

Key Member Benefits

  • Unlimited access to the TVB Associate Member Website. Exclusive features include:
    • Ratings and analyses
    • EBI data by market
    • Ad category data

Proprietary Research

  • TVB exclusive research and analysis. New studies include:
    • Media Comparisons
    • Purchase Funnel 
    • Voter Funnel


  • Select webinars on hot industry topics
    • Archived webinars are available in the Member Webinar Library

TVB Road Show

  • The Road Show is a customized market event for local advertisers not currently using broadcast TV. It is hosted by TVB member stations and is very effective at delivering new business.

Exclusive Events

  • Discounted registration for TVB events and related industry conferences.
    • TVB Forward Conference
    • Other TVB and Industry events

Member Fees

Agency and Advertiser Membership dues are available at fixed rates. Dues are determined by TVB and paid on an annual basis for a minimum of 2 years.

Become a TVB Member

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