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Articles and announcements about the broadcast industry.

3/18/2019
For some advertisers, measurement challenges prevent them from investing more in OTT.
3/18/2019
Television news enjoys what Jim Brady calls an “emotional relationship” with its viewers based on history in the market and familiarity with the anchors and the rest of the on-air team.
3/15/2019
The new Fox company, Fox Corp. can expect improved profitability from sports advertising and affiliate fees, according to MoffettNathanson Research.
3/14/2019
Owners of local stations are still celebrating the boost from a midterm election cycle in which campaigns spent an estimated $3.1 billion on broadcast TV ads, $1 billion more than in 2014, according to Kantar CMAG.
3/14/2019
CBS, which carried the game this year, will now do the 2021 Super Bowl from Tampa, Fla., while NBC, meanwhile, gets the 2022 Super Bowl from Los Angeles.
3/14/2019
Travel platform Orbitz is making its first foray into traditional TV in nearly a decade, beginning with local market efforts in four key markets including its home base, Chicago.
3/13/2019
In a global survey of consumers of OTT and live services, conducted on behalf of Nevion, almost 70% of respondents said they still watched the majority of programs on a TV, while only 20% regularly view content on their laptop.
3/13/2019
Tribune Media said its shareholders overwhelmingly approved its acquisition by Nexstar Media Group, a $6.4 billion transaction that will create the largest TV station group in the country.
3/13/2019

TV station group Tegna Inc. is launching Vault Studios, its first, in-house digital content studio that will draw from the company’s TV stations’ investigative reporting to create new content offerings.
3/12/2019
Most of a dozen broadcast groups, including Nexstar and Tribune, have told the FCC, in a Hippocratic Oath approach to deregulation, to first do no harm to the current "status quo" audience reach cap of 78%.
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