Industry News
Articles and announcements about the broadcast industry.

11/17/2017
BIA Kelsey’s Tom Buono and Mark Fratrik discuss several areas that they believe offer near-term opportunities for TV stations, including strong economic conditions, growing online/digital advertising, ATSC 3.0 and more.
11/17/2017
NAB President: Two decades ago, the FCC blessed the transition from analog to digital tv, ushering in the broadcast-led era of HDTV. Today, they endorse Next Gen TV, marking the beginning of a reinvention of free and local broadcast tv in America.
11/16/2017
The FCC voted to eliminate some decades-old broadcast regulations, nullifying the newspaper-broadcast and the radio-TV cross-ownership rules.
11/16/2017
The FCC, by a 3-2 vote along party lines, authorized broadcasters to begin voluntary over-the-air transmission of next-generation television based on the ATSC 3.0 standard.
11/16/2017
The quarterly tally from Leichtman Research Group shows that the largest pay-TV providers in the U.S.— representing about 95% of the market—lost 405K net video subscribers in Q3 2017.
11/16/2017
Although live viewing fell 6% among people 18 years and older, broadcast-only homes were up to 15.7 million homes, compared with 13.6 million a year ago.
11/16/2017
B&C named this year's honorees in local television for their leadership, with some TVB member stations and networks winning Station Group of the Year, Multiplatform Broadcaster of the Year, and General Manager of the Year.
11/15/2017
Univision launched the Univision Foundation, a nonprofit promoting the well-being of multicultural communities by funding independent journalism and digital projects advancing health and civic engagement.
11/15/2017
Nissan and Univision Communications Inc. have extended their successful partnership for a third year, expanding the live concert tour element of the partnership.
11/15/2017
National TV news viewing remains strong year-to-date -- even more than last year, despite election-year results. Pivotal Research Groups says all network TV news viewing on broadcast and cable is up 6% compared to 2016.
11/15/2017
While 79% of all consumers agree that streaming services play a huge role in their discovery of new content, data shows that people who only have streaming services are more frustrated in their efforts to find new content.
11/15/2017
Pivotal Research analyst Brian Wieser estimates that Youtube generates a “relatively small” volume of ad revenue, “probably well under $1 billion”—or less than 2% of what’s spent on traditional TV.
11/15/2017
Jerry Fritz, EVP One Media discusses some of the myths surrounding ATSC 3.0 in light of the upcoming FCC vote on the new broadcast standard.
11/14/2017
The Pearl TV group will use Phoenix, AZ as a "model market" to demo ATSC 3.0 in 2018, aiming to roll out the new broadcast standard without disrupting service to existing TV viewers.
11/14/2017
According to Criteo's survey “The Shopper Story,” more than half of “omnishoppers,” don't buy from the first website they visit, and 52 percent of them are about as likely to make impulse purchases online as they are offline.
11/14/2017
Women will run the top four TV newsrooms in the Twin Cities, the only U.S. major market that can make that claim.
11/14/2017
Coming off of a stellar first earnings report as a public company, Roku CEO Anthony Wood says the future of Roku is smart TV software.
11/14/2017
U.S. Hispanics are truly an engine for growth in this country. Some recommended tips for marketers to reach the U.S Hispanic population include understanding the population's power and financial goals.
11/13/2017
According to the IAB, TV is still a shared viewing experience across all platforms. The IAB notes that teens, millennials, and men are the groups most likely to take an action related to products and brands they see during co-viewing on both OTT and linear TV.
11/13/2017
Furniture, another major local advertising category, appears to be in Amazon’s sights. Its Unified Delivery with Services program is available “in a handful of major metro areas on the East Coast.”
«« First « Previous |1 2 3 4 ... 70 71 72 73 74 75 76 | Last ››
© 2016, Television Bureau of Advertising, Inc. All rights reserved. Republication and redistribution of this report in total, other than by TVB members or its authorized agents or designees, without written permission is strictly forbidden. Any republication, in whole or in part, must include credit to TVB and its sources. Terms of Use.
Web Site Designed by Personify Corp