Industry News
Articles and announcements about the broadcast industry.

3/20/2020
“There is a risk of losing brand equity when advertising goes dark, and an opportunity to use this time to build and reinforce a brand’s relationship with their customers and prospects”- Jason Kanefsky, chief investment officer at Havas Media
3/19/2020
Univision announced that it will provide ongoing coverage of the latest developments across its linear and digital platforms.
3/19/2020
According to leading media industry resource Kantar Media, last year Local TV garnered $3.5 billion (38%) of total automotive ad spend, and TV stations’ websites shared in the $360 million (3.9%) automotive Internet Display spend.
3/19/2020
According to iSpot.tv, looking at the past two weeks, spending is down, but impressions and reach are only down slightly, while total airings are up.
3/19/2020
Broadcast networks have been posting across-the-board, week-to-week, Live+SD ratings increases the likes of which we have not seen in ages.
3/18/2020
TV business executives are focusing on consumer demand -- which could spill over into some specific media demand. Consumer products and big retail stores are seeing benefits.
3/18/2020
According to Comscore, concern over the spread of the coronavirus is driving more viewers to tune in their local newscasts.
3/18/2020
ABC and NBC are providing coronavirus specials on-air and via streaming services, as broadcast TV addresses the health crisis.
3/18/2020
The FCC is cutting TV stations a repack break, will let phase 9 stations move to phase 10.
3/18/2020
Comcast’s NBCU division is making a somewhat unprecedented move amid the backdrop of COVID-19 social interaction austerity, closing the theatrical window of its current feature films which they will be streaming instead.
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