Industry News
Articles and announcements about the broadcast industry.

1/9/2020
“2020 is the inflection point,” said Jeff Green, founder and CEO of The Trade Desk, which works with NBCU. “It’s year that connected TV changes everything about TV forever.
1/9/2020
NBCU came to CES to talk about how technology is shaping the future of entertainment, but concluded that AI won’t be able to replace talent, creativity and storytelling.
1/9/2020
ABC Entertainment President Karey Burke told reporters that ABC is doing its part to "bring much deserved swagger back to broadcast TV" as those landmark shows are now being used to help launch streaming platforms.
1/9/2020
The new operation in Jefferson City will serve four Nexstar markets across Missouri, reaching 2.5 million viewers. Nexstar now operates news bureaus in 20 state capitals.
1/9/2020
A move to impressions will facilitate the easy inclusion of local TV into multiplatform buys and offer proof of performance.
1/8/2020
A+E Networks, AMC Networks, CBS, Discovery, Fox, NBCUniversal, WarnerMedia and other media publishers double down on addressable TV initiatives ahead of the 2020 upfronts.
1/8/2020
The introductions by LG Electronics, Samsung and Sony mirror the initial nationwide rollout of NextGen TV service, powered by the ATSC 3.0 broadcasting standard, planned for more than 60 markets across the U.S.
1/8/2020
Hours after The New York Times reported Mr. Bloomberg’s plans, President Trump’s re-election campaign said that it, too, had reserved 60 seconds’ worth of advertising during the game for roughly $10 million.
1/8/2020
Parks Associates says 77% of smart TVs owned by U.S. broadband homes are now connected to the internet -- up from 62% in 2014. 90% of U.S. broadband households own at least one TV set, and 50% own at least one smart TV.
1/8/2020
“Next Gen TV is the new ATSC 3.0 broadcast standard, co-developed by LG, which is the world’s first internet protocol-based television standard.” Said Tim Alessi of LG.
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