Industry News
Articles and announcements about the broadcast industry.

3/18/2020
Homeland Security says federal law defines broadcasters as “essential service providers”
3/18/2020
According to BIA, if recovery occurs as they anticipate, the impact on local advertising will be somewhat mitigated. It’s important to note that impact will differ based on the media and specific business verticals and will vary from market to market.
3/18/2020
Reflecting a hunger for information about the coronavirus outbreak, the broadcast networks dominated cable in ratings last week. Many networks are extending coverage and airing specials.
3/17/2020
Several of the NBC-owned stations are expanding their evening and late newscasts in order to provide viewers with more information about local developments in the coronavirus pandemic.
3/17/2020
TV stations and networks are already implementing “social distancing” both on camera and behind the scenes. Here’s a list of more specific suggestions to consider when implementing this type of plan at your station or workplace.
3/17/2020
Through its partnership with PM360, PVX will create efficiencies between buyers and sellers by automating and monitoring in-flight campaign data.
3/16/2020
The one place keeping millions of Americans informed to the rapid disruptions in their daily lives, right down to where they live, is local TV news.
3/16/2020
Working from home boosts TV consumption. Nielsen said that staying put can lead to almost a 60% increase in the amount of content watched.
3/16/2020
Everyone knows that watching TV is already the real national pastime to which millions devote multiple hours every day. Now they’re poised to watch even more.
3/13/2020
Localish has gone nationalish. The digital brand, introduced about 18 months ago by the ABC-owned stations, has a great new platform: broadcast television!
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