Please plan to spend your day with us.

Registration & Breakfast open at 7:45a
Reception & Special Program 4:00-5:00p


Stay tuned for agenda and speaker announcements.

Registration & Breakfast (sponsored by Videa)

Welcome (8:20am)
Steve Lanzano, President & CEO, TVB
Leo MacCourtney, President, Katz Television Group, Chairman, TVB Board of Directors

B&C Broadcaster of the Year Award

TAB Talk Keynote: Automotive (sponsored by Comscore)
Intro
Steve Walsh, EVP, Local Markets, Comscore
Speaker
Jason Stein, Publisher, Automotive News

Measurement Session
Moderator
Hadassa Gerber, EVP, Chief Research Officer, TVB
Panelists
Kathy Doyle, EVP, Local Investment, IPG/MAGNAB
George Ivie, CEO & Executive Director, Media Rating Council

TAB Talk Keynote: Wall Street (sponsored by BIA Advisory Services)
Marci Ryvicker, Managing Director, Wolfe Research

TIP’ing Point: Automated TV Case Studies
TBA, WideOrbit
Shereta Williams, President, Videa
Joan FitzGerald, SVP-Advanced TV, PremiumMedia360
TBA, FreeWheel
TBA, ProVantageX
TBA, Matrix

TBA, SureWaves

ANA Presents 
Deborah Wahl, CMO, Cadillac

TVB NEXT Award (sponsored by WideOrbit)
Recognizing “Tomorrow's Media Leaders”

Luncheon Program (sponsored by Nielsen)

TVB Excellence Award
Recognizing “Excellence in Local Media Marketing Solutions”
2019 Recipient: Kyle Roberts, President, Smart Media Group

Political Super-Session
Moderator
Greta Van Susteren, Chief National Political Analyst, Gray Television
Forecast
Steve Passwaiter, Vice President and General Manager, Kantar/CMAG
Panelists
Kyle Roberts, President, Smart Media Group
Mark Putnam, President and Founder, Putnam Partners, LLC

TAB Talk Keynote: The Evidence Economy (sponsored by Premion)
Intro
Jim Wilson, President, Premion
Speaker
Adam Helfgott, CEO, MadHive

Ad Council Catalyst Award

2025: Visionary Views
Moderator
Angela Betasso,Chief Revenue Officer, Tribune Broadcasting
Panelist
Anne Schelle, Managing Director, Pearl TV

Reception & Special Program (4:00-5:00pm) (sponsored by WideOrbit)

 

Back to top

 

 

© 2016, Television Bureau of Advertising, Inc. All rights reserved. Republication and redistribution of this report in total, other than by TVB members or its authorized agents or designees, without written permission is strictly forbidden. Any republication, in whole or in part, must include credit to TVB and its sources. Terms of Use.
Web Site Designed by Personify Corp