Community Service

Graham Media Group CBS affiliate WKMG-TV Orlando recently launched the "Make Ends Meet" initiative, a budget guidance plan for viewers looking to cut back on spending during the COVID-19 crisis.
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Gray Television announced on May 5 that during March and April 2020, its local TV stations collectively helped to raise more than $12.6 million to benefit local residents and organizations affected by the COVID-19 pandemic.
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Hearst’s NBC affiliate WBAL-TV Baltimore raised $1.3 million for Maryland Food Bank during the “Project CommUNITY Virtual Food Drive,” which began on April 13. Baseball Hall of Famer and Baltimore Orioles great Cal Ripken Jr. and Baltimore Ravens tight end Mark Andrews appeared in tv spots encouraging viewers to donate.
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Hearst’s ABC affiliate KETV Omaha, Neb., raised $118,000 for Food Bank of the Heartland on April 1 as a part of their virtual fundraising campaign, “Giving Wednesday.”
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Bonneville’s KYGO-FM, KOSI-FM and KKFB-FM partnered with TEGNA’s NBC affiliate KUSA-TV Denver to raise money for the Food Bank of the Rockies throughout April, raising over $425,000 for the cause
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E.W. Scripps’ NBC affiliate KSHB-TV Kansas City and Scripps’ independent station KMCI-TV Lawrence, Kan., joined a group of television and radio stations for “One KC: A Digital Day of Giving” on April 16. The event raised $2 million for the Kansas City Regional COVID-19 Response and Recovery Fund, which provides housing assistance, food, medical help and other critical services.
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Hearst’s CBS affiliate KCCI Des Moines raised more than $560,000 – enough for two million meals - for the Food Bank of Iowa on April 15. The “KCCI Project CommUNITY Half-Million-Meals Challenge” far exceeded the station’s original goal of a half-million meals.
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The Care Package Challenge raised $106,776 — enough to provide 9,707 care packages to feed people throughout Northern Indiana.
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“To let the community know that even though we are competitors, during a life-altering event like we are currently experiencing, there is no ‘competition’ between stations more important than our community’s safety and well-being,” wrote Erik Candiani, WWBT’s marketing director.
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ABC30 will air its new Children First program, Coping During COVID-19. The special includes local children and families supporting healthcare workers by making masks and donating food. See how valley teachers and families are dealing with distance learning and the special parades held to connect with students.
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Nexstar’s Fox affiliate WITI-TV Milwaukee collected more than 10,000 coats during the 35th annual “Coats for Kids” fundraiser.
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The food drive has provided more than 55 million meals in 19 years.
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Gray’s CBS and Fox affiliates in Wausau, Wis., collected donations totaling more than $100,000 as part of their annual Share Your Holidays campaign.
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Children First is a year-round effort focusing on challenges and opportunities among our youth in Central California. "Vaping Crisis" includes the latest research on vaping-related lung injuries and deaths in the U.S., including the Central Valley.
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KCCI, Hearst’s CBS affiliate in Des Moines, Iowa, was selected by the Upper Midwest Chapter NATAS chapter for its 2019 Board of Governors Emmy Award for the special This is Iowa: Decade of Honor.
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The Dorian footage from the Bahamas was a devastating reminder why local TV stations devote so many hours to covering hurricanes- stations are supposed to provide community service, and none is greater than protecting the public.
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Scripps’ NBC affiliate WPTV West Palm Beach Chief Meteorologist Steve Weagle took a 120-mile bike to raise awareness about the beginning of hurricane season, raising more than $164,000 for the American Red Cross.
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Cox Media Group Tulsa stations - Fox affiliate KOKI-TV, myNetworkTV affiliate KMYT, KRAV-FM and KWEN-FM – raised a record $1.1 million in this year’s St. Jude Dream Home Giveaway.
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Gray’s Fox affiliate WXIX Cincinnati raised $77,000 in a telethon held May 30 after a record 18 tornadoes touched down near Dayton on May 27.
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WXIX joined with Cincinnati Bell and the American Red Cross Greater Cincinnati/Dayton Region to produce a telethon to help Dayton tornado victims.
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