Market Name:

Philadelphia, PA

DMA Rank 4
Profile

The “City of Brotherly Love,” a direct translation of its name from the Greek language, is one of the ten largest metropolitan areas in the United States. In the late 17th century, William Penn laid out the city on a grid, one of the nation’s first. This city has prospered as an important port and manufacturing center since the Industrial Revolution. Philadelphia's economic sectors include financial services, health care, biotechnology, information technology, manufacturing, oil refining, food processing, and tourism. Financial activities account for the largest economic sector of the metropolitan area, which is also one of the largest health education and research centers in the United States. The area is home to various colleges such as the University of Pennsylvania and Drexel University. With these two schools and nearby Temple University and Villanova, the area offers more than its share of quality higher education.

Median Income: $68,814

SRDS Total Retail Sales ($000): 21,065,374

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