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Political Media Planning Tools
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Political Media Planning Tools

Making the right advertising choices in today’s media environment requires precision targeting and understanding media’s ability to impact target audiences. The following tools help you make those choices.

Hot Political Races for 2020
2020 Primary / Caucus Dates
Upcoming Elections
Nielsen Total Audience Report
Top 100 Programs Adults 35+ 2018-19 Season
NASS Absentee and Early Voting by State
Congressional District Maps
Spot TV Political Daypart Analysis
Targeting by Demographics (PDF)
Targeting by Program Types (PDF)
Political Bulletin: What is ADS?

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