3 Nexstar Stations To Add the CW Affiliations on Sept. 1

Stations owned by NexStar Media Group in Philadelphia, San Francisco and Tampa, Florida, will soon become affiliates of The CW, offering advertisers a variety of new linear and digital opportunities to reach millions of viewers.

CoxReps, Gamut Combine To Form Locality Ad Business

CoxReps and Gamut launch Locality, a new company offering local advertising on both broadcast and streaming. Locality will combine Gamut’s tech services with CoxReps local broadcast expertise to connect local advertisers with consumers.

KBB: New-Auto Sales Incentives Increased in May

The average transaction price (ATP) of a new vehicle in the U.S. increased May 2023 to $48,528, a month-over-month increase of 0.5% ($251) from an upwardly revised April reading of $48,277, according to Kelley Blue Book.

DIY Work Gains Momentum Among Home Improvement Intenders

As the calendar flips toward summer, we enter peak home improvement and renovation season. According to the most recent CivicScience data, nearly half of U.S. adults (48%) have home improvement projects lined up for the next 12 months.

Scripps National Spelling Bee Gathers 9.2 Million Viewers

The Scripps National Spelling Bee semifinals and finals drew 9.2 million viewers appearing on all six of Scripps’ entertainment networks: Ion, Bounce, Defy TV, Grit, Laff and Ion Mystery. The total this year, up 22% from 2022, the first time the Bee appeared on Ion after years on ESPN.