At AdCellerant, we’re dedicated to providing businesses of all sizes with access to high-quality digital marketing technology and solutions. We partner with top local media companies and agencies to offer best-in-class software, award-winning customer service, expert education, and exceptional operational support to ensure each partner’s campaign performs its best. Our mission is to connect customers with businesses everywhere.
Local advertising revenue is the cornerstone of everything BIA does. We track it, estimate it, and strategize on how to make more of it. Our team of strategists, economists, and analysts help our clients with local selling, competitive assessments, business planning, and budgeting. For any sales activities, our valuation team offers expert appraisal reports. Plus, our leading data platforms offer clients fast, interactive ways to engage with our data to use effectively for business purposes. Our leading data platforms include BIA ADVantage™, which provides traditional and digital media advertising forecasts across local TV and Radio markets and business verticals, and Media Access Pro™, which profiles TV and Radio stations. We invite you to contact us and tell us what’s most pressing for your business and goals. We can develop a custom solution for your executive and local selling teams. See what we’re up to: www.bia.com. Email us at firstname.lastname@example.org to talk.
Cadent connects the TV advertising ecosystem. We help advertisers and publishers identify and understand audiences, activate campaigns, and measure what matters – across any TV content or device. Aperture, our converged TV platform, simplifies cross-screen advertising through a streamlined workflow that brings together identity, data, and inventory with hundreds of integrated partners. For more information, visit cadent.tv
Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and TV audiences and advertising at scale, Comscore is the industry’s emerging, third-party source for reliable and comprehensive cross-platform measurement.
Madhive is the leading technology company engineered for modern TV advertising. Through its self-service platform, advertisers can seamlessly customize and automate the buying process into one operating system. This allows advertisers to plan, target, activate, and measure their campaigns with greater simplicity, accountability, reach, and control. Powered by an industry-leading bidder and device graph that processes 260 billion available ad opportunities per day, Madhive delivers precise, brand-safe audience connections efficiently at scale. The company is trusted by the leading local content owners, creators and distributors, including FOX, Scripps and TEGNA’s Premion, as well as national agencies and brands, powering more than half a billion dollars in media across 12,000+ daily campaigns. To learn more, visit madhive.com.
Marathon maximizes revenue from direct response and paid programming inventory for some of the largest companies in media by combining proprietary inventory management systems with a disciplined, data-driven sales approach that drives inventory allocation and pricing. Marathon expedites cash collections so that revenue is returned to content rights holders quickly and efficiently. Marathon is one of the largest independent sales organizations in television. www.marathonventures.com
Nielsen shapes the world’s media and content as a global leader in audience measurement, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. Nielsen operates around the world in more than 55 countries. Learn more at www.nielsen.com and connect with us on social media (Twitter, LinkedIn, Facebook and Instagram).
ProVantageX solutions transform what brands, agencies, and suppliers can accomplish with local television. PVX offers the most advanced data and technology application to auto-estimate linear TV audiences, transforming the workflow for buyers and sellers. PVX yield management solutions offer supply side data and technology synchronized to improve delivery, boost revenues, create workflow efficiencies and new sales opportunities. PVX managed service solutions provide end-of-end guaranteed buy execution using the full PVX tech stack which reduces labor while driving media efficiency and performance.
Founded in 2006, SureWaves is a TV Ad Tech pioneer leading the global transformation in linear TV buying and selling with 50+ technology patents. ANNA, an advanced AI driven Sales Automation platform from SureWaves, acts as a Revenue Optimization Brain for TV stations and integrates seamlessly with existing systems using modern APIs and Smart Process Automation. ANNA can download, process, decision data and execute hundreds of thousands of Makegoods and Audience Under-Delivery spots for every TV Station owned by a broadcaster at dead of the night in less than 2 hours, thus, saving thousands of hours in complex repetitive tasks, and millions in missed revenue opportunity for the TV stations and ad agencies. SureWaves technology connects “broken pipes” in the sales workflows and is all set to revolutionize television commerce, allowing broadcasters to maximize existing revenue, unlock new revenue streams and boost productivity.
Tunnl is an AI-powered audience intelligence platform that helps advertisers and agencies maximize the impact of their public affairs, advocacy, cause marketing, or purpose-driven marketing campaigns. With national and local insights into issue-based audience demographics and media consumption behaviors, tools for audience building, planning, optimization, and measurement, Tunnl is the singular solution for maximizing the impact of any issue-based campaign. Learn more at tunnldata.com.
Media teams often face the frustration of managing their work across disconnected systems, departments, and markets. With vCreative multi-platform workflow software, teams unite, processes centralize, and productivity soars! Unlike generic workflow or project management platforms that require complicated customizations and workarounds, vCreative was made for media, right out of the box. Imagine everything you need to create and manage successful campaigns, all in one place – from audio, video, and digital ad production to events, contests, promotions, sales, and marketing. 6,000+ happy customers trust vCreative to streamline creative operations and empower collaboration from anywhere with real-time status updates, creative asset storage and search, built-in communication tools, task visibility, custom reports, and so much more. Discover our newest product, vProMedia, the flexible, all-in-one platform that handles everything from creative project management to client approvals for any type of ad. Schedule a demo to see how vCreative can transform your media workflow into a streamlined, efficient (and fun) experience for all of your teams.
Vivvix delivers winning clarity to brand marketers, advertising agencies, and media owners, by providing a greater understanding of their competitive landscape. Vivvix, formed in 2023 by unifying the advertising intelligence businesses of Kantar and Numerator, offers the most comprehensive advertising intelligence footprint available, including the largest creative library and estimates of advertising market shares across media types. For more information about Vivvix, visit www.vivvix.com.
WideOrbit helps media companies do more business by making it easier to buy and sell advertising. Say Hello to a Wider World with WideOrbit, the one platform that ties everything together, from pitch to payment. In a rapidly evolving media landscape, doing more business means doing less paper-chasing, less back-and-forth between systems, and less data re-entry. Only WideOrbit brings a Wider-World approach, providing the broader capabilities, bigger insights, and better connections that media companies need. That’s why so many industry leaders – including E.W. Scripps, the Sinclair Broadcast Group, Gray Television, TEGNA, Graham Media Group, and Audacy – have partnered with us since 1999. WideOrbit is a wholly-owned subsidiary within the Lumine Group companies. Lumine Group Inc. (TSXV:LMN), is a Canadian listed company, with Constellation Software Inc., (TSX:CSU), a multi-billion dollar public company, as its majority shareholder. WideOrbit is headquartered in San Francisco with offices worldwide. Learn more at wideorbit.com.