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DTSTART;TZID=America/New_York:20211208T000000
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UID:10000112-1638921600-1639180799@www.tvb.org
SUMMARY:ANA: Measurement and Accountability
DESCRIPTION:The ANA Measurement and Accountability Conference showcases high-profile speakers and industry game-changers who will discuss the future of measurement. \n\n\n\nFor marketers\, measurement is the key to gaining insights into their business\, carrying out successful ad campaigns\, making business decisions\, and driving growth opportunities. However\, new market developments and a highly fragmented media landscape have challenged traditional measurement approaches and created significant knowledge gaps for marketers. \n\n\n\nToday’s ecosystem is no longer sufficient and industry leaders must develop new\, transparent\, and privacy-centric measurement approaches. Across the board\, measurement disciplines like research\, consumer insights\, analytics\, and data science are evolving to give marketers a 360-degree view of their business and consumers. \n\n\n\n\nlearn more
URL:https://www.tvb.org/event/tvn-webinar-catching-up-on-nextgen-tv/
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DTSTART;TZID=America/New_York:20211209T140000
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UID:10000133-1639058400-1639060200@www.tvb.org
SUMMARY:AAPC: TVB Virtual Masterclass Series
DESCRIPTION:Part 2: Fight For the Majority – 2022 Congressional Races\n\n\n\n\n\nBrad Seitter\, EVP Business Development\, presents highlights from the 2021 Forward Conference session\, Fight for the Majority. Hear from Congressional Leadership Fund President Dan Conston and House Majority PAC President Ali Lapp on what to expect strategy and spending-wise from congressional races in 2022. \n\n\n\n\nLearn more
URL:https://www.tvb.org/event/aapc-tvb-virtual-masterclass-series-2/
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