Television advertising measurement firm iSpot.tv has acquired 605, the audience measurement and data analytics company founded by AMC Networks CEO Kristin Dolan. The deal brings the ad measurement firm’s total available TV device footprint to 82.7 million, adding set-top box data from 16.6 million homes.
© 2023 Television Bureau of Advertising, Inc. All rights reserved. Republication and redistribution of this report in total, other than by TVB members or its authorized agents or designees, without written permission is strictly forbidden. Any republication, in whole or in part, must include credit to TVB and its sources.
Website Designed by Sfera Interactive
