Linkedin-in x
Search
Close this search box.
LOG IN
Home
VideoAmp’s Josh Chasin On The Somehow-Enduring Value Of TV Panel Data

VideoAmp’s Josh Chasin On The Somehow-Enduring Value Of TV Panel Data

AdExchanger caught up with Chasin to get into the pros and cons of panel data for advanced TV and video advertising – and how non-Nielsen panel data sources are filling gaps in the market.

© 2024 Television Bureau of Advertising, Inc. All rights reserved. Republication and redistribution of this report in total, other than by TVB members or its authorized agents or designees, without written permission is strictly forbidden. Any republication, in whole or in part, must include credit to TVB and its sources.
Privacy & Terms of Use. Website Designed by Sfera Interactive
© Copyright 2024 Television Bureau of Advertising, Inc.
Linkedin-in x
Linkedin-in Twitter
LOG IN