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Weather, Climate Drive Most Out-Of-Market Viewers To Local Streaming Newscasts

Weather, Climate Drive Most Out-Of-Market Viewers To Local Streaming Newscasts

According to 2021 data from hyperlocal streaming service VUit, Hurricane Ida, multi-state tornado event, floods and fires brought viewers from across the country to local market newscasts streamed on VUit. KTSF San Francisco was the most-watched station on the platform.