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2022 Forecast: Political Midterm Spots Will Hit $8.9 Billion In Ad Spend

2022 Forecast: Political Midterm Spots Will Hit $8.9 Billion In Ad Spend

U.S. political advertising spending in the 2022 midterm elections will near record totals of the U.S. presidential race — getting to $8.9 billion, according to estimates from AdImpact — with CTV political ads making big gains.