Presented November 19, 2021 | 18 min runtime
Grab a cup of coffee and join Abby Auerbach, CCO, TVB & Executive Director, NEXT Women, for a 15 minute conversation with Jennifer Hungerbuhler, EVP, Head of Local Video & Audio Investment, Dentsu.
At Dentsu, Jennifer is charged with innovating consistent and scalable buying and investment capabilities and developing richer media owner partnerships, locally and globally. With over 20 years of experience in advertising and media buying, she has worked across a variety of categories and with high-profile clients such as Cadillac, P&G, The Home Depot, and many others.
Jennifer and Abby discuss impressions-based buying, the future of local and advice for women in the industry.