TVB’s Associate Members

Cadent connects the TV advertising ecosystem. We help advertisers and publishers identify and understand audiences, activate campaigns, and measure what matters – across any TV content or device. Aperture, our converged TV platform, simplifies cross-screen advertising through a streamlined workflow that brings together identity, data, and inventory with hundreds of integrated partners. For more information, visit cadent.tv.

Gabriel Media is a full-service sales performance company specializing in innovative ideas that generate revenue for the Radio and TV industries. We don’t tell you how to make more sales, we come into the market and do it with your team!

Kinetiq Political Insights (KPI) is a joint offering from National Media Insights, a leader in strategic political media and campaign strategies, and Kinetiq, the AI-powered platform unifying global media intelligence into actionable insights. KPI combines Kinetiq’s real-time ad detection with National Media’s comprehensive ad spend data, giving political advertisers, advocacy groups, and agencies the tools to monitor, analyze, and optimize campaign messaging and media strategies. With real-time competitive intelligence and creative alerts, KPI helps clients understand campaign performance in context, enabling smarter and faster decision-making.

Madhive is the only unified operating system built to empower local media companies to scale their advertising businesses and extend their reach to new audiences. Madhive’s customizable end-to-end platform supports the entire campaign lifecycle from proposal generation and planning to omnichannel buying, real-time optimization, and measurement. With robust workflow software that integrates seamlessly into existing systems, Madhive equips sellers with powerful tools to drive revenue. Trusted by the leading local media and broadcast companies and agencies, Madhive powers over 50,000+ campaigns reaching local audiences and delivering outcomes every day. To learn more, visit Madhive.com.

Nielsen is a global leader in media intelligence, shaping the future of media. Measuring behavior across all channels and platforms to discover what audiences love, we empower our clients with independent, trusted and actionable intelligence so they can connect and engage with their global audiences — now and into the future. Insights that fuel action.

At ShareBuilders, we know broadcast sales teams face unique challenges—so we built our solutions specifically to help you succeed. With over 20 years in the industry, we deliver tools that blend smart analytics with personalized support, helping your team confidently manage pricing, inventory, and client relationships—all with clarity and ease.

Our ShareBuilder Pricing tool gives you an edge by forecasting market demand and optimizing inventory pricing in real time. You’ll have instant access to clear, actionable insights on the go, enabling quick, strategic decisions without the guesswork.

Complementing that, ShareBuilder CRM streamlines your customer management, tracking leads, managing deals, and simplifying reporting. It’s intuitive, mobile-friendly, and built specifically for media sales teams, keeping you organized and ahead of opportunities.

In short, ShareBuilders helps broadcast sales teams work smarter, build stronger client relationships, and drive higher revenue—simply and confidently.

Always On. Always Ahead.

Tenetic helps teams buy and sell ads more effectively on TV, digital, and other media by pinpointing exactly who to target and where — from local neighborhoods to nationwide. By transforming complex, real-time data into clear, actionable insights, Tenetic enables companies to work faster, spend smarter, and drive more revenue.

Its two core products, Tenetic Local and Tenetic National, provide comprehensive insights with unmatched ease, speed, and accuracy. Tenetic Local delivers always-on, AI-powered analytics in over 200 local markets, offering zip code-level audience data that proves value and fuels faster, smarter local ad sales. Tenetic National delivers up-to-the-minute consumer insights and in-depth analytics that highlight the unique value of national media assets, empowering sales teams to move faster, act smarter, and stay ahead.

At the core of each product is Tenetic Intelligence — the AI-powered workflow that transforms consumer insights into actionable strategies, making sophisticated ad sales and planning effortless. The platform integrates over 15MM+ online shopping occasions monthly, reporting data on 3,500+ brands, and behavioral patterns from 80MM unique mobile devices connected to 1MM+ venues, capturing 450MM+ venue visits each month. It delivers 300M+ new consumer responses yearly and 1M+ new responses daily, backed by 5B+ historical data points, 10K+ always-on attributes, and more than 10 years of trend history.

By combining speed, ease of use, and automation, Tenetic powers every step of the ad sales process — turning complex data into a lasting competitive advantage. Its mission is to transform the industry by uniting advanced technology with comprehensive data to deliver accurate, timely, and actionable intelligence, creating a future where always-on consumer insights guide every media and marketing decision.

Founded in 1999, WideOrbit helps media companies do more business by making it easier to sell advertising. We offer the one platform that ties everything together, from pitch to payment, across digital, linear, and cross-media advertising. 

WideOrbit remains at the forefront of the industry by focusing on automation and integrations to streamline digital, linear, and cross-media workflows and advancing our digital solutions to address the needs of broadcasters, digital publishers, and advertisers.

That’s why leading media companies worldwide – including E.W. Scripps, the Sinclair Broadcast Group, Gray Television, TEGNA, Graham Media Group, and Audacy, and more – rely on WideOrbit to manage their media operations.

WideOrbit is a wholly owned subsidiary within the Lumine Group companies. Lumine Group Inc. (TSXV:LMN), is a Canadian listed company, with Constellation Software Inc., (TSX:CSU), a multi-billion dollar public company, as its majority shareholder.

Learn more at wideorbit.com.