Broadcast Members: To access additional exclusive content login.
Research Content Updates Q4 2023 | Take the TVB.org Research Virtual Web Tour
2024 Purchase Funnel Study
2024 Media Comparisons Study
2023 American Conversation Study
2023 Voter Funnel Study
2023 SVOD Study
Home Improvement Purchase Funnel Study
Real Estate Purchase Funnel Study
Seasonal Retail Reports
Linear TV: The Go-To for Ad-Supported Viewing (Ad Platform Only Pie)
TV Value in a Digital/Streaming World
TV Basics
Category Studies
Broadcast TV is Key for Advertisers
TV Programming
Agencies & Advertisers: Some content in this section is protected, please request access here.
TVB is the not-for-profit trade association representing America’s local broadcast television industry, including linear and digital platforms. Its members include the U.S. television stations, television broadcast groups, advertising sales reps, syndicators, international broadcasters and associate members. TVB actively promotes local media marketing solutions to the advertising community and works to develop advertising dollars for the medium’s multiple platforms, including on-air, online and mobile. TVB provides a diverse variety of tools and resources, including its website, to support its members and to help advertisers make the best use of local ad dollars.
TVB Board of Directors | National Sales Advisory Committee (NSAC) | Station Sales Advisory Committee (SSAC)
President & CEO
EVP, Chief Communications Officer
SVP, Chief Financial Officer
EVP, Chief Research Officer
EVP, Local & Nat'l Business Development
Brian Allers, SVP, Business Development
Corey Buford, Manager, Partnerships and Advocacy
Melissa Buriak, Manager, Advocacy & Events
David Carrington, Research Analyst
Anne Conway, VP, Web Systems
Fatim Diallo, Database Administrator
Arleen Fong, VP, Accounting
Diane Hayes, Executive Sales Training Consultant
Andrew Karamouzis, VP, Marketing Research Director
Aida Moran, Marketing Assistant
Mildred Nuñez, Research Analyst
Andrea Palesh, Director, Events & Advocacy
Brandon Reda, Production Coordinator
Ron Salmon, VP, Marketing Research Director
Anthony Spirito, VP, Marketing Research Director
Steve Sturm, Executive Automotive Consultant
Claire Walter, SVP, Creative & Production
Brian Wexler, SVP, Business Development