Industry News

Feature Commentary: Steve Lanzano on TV Advertising in the Streaming Era

Steve Lanzano, President & CEO of TVB, joins Michael Beach to discuss the impact of streaming services on traditional television networks, the trend towards original content, and the importance of innovation to stay competitive.

Nexstar said the acquisition will enable WFLA-TV and WTTA-TV “to significantly expand” their local news presence in the Tampa DMA to include Sarasota, Manatee, and Charlotte counties.
NBCU aims to find opportunities for Olympic sponsors across the entirety of its portfolio for ways to connect with their target audience. The integration into Top Chef was part of Delta’s Olympics sponsorship deal with NBCU, worth a reported $400 million.
The Nexstar Media Charitable Foundation’s mission is to contribute to and work with public charities and nonprofit organizations to improve the communities in which Nexstar Media does business. Established in 1958, it makes donations of approximately $350,000 annually.
Toyota snapped a four-month losing streak, Honda Motor Co. surged again and U.S. sales advanced for the 10th-straight month in May at Hyundai and Kia, helped by rising inventory and incentives and sharply higher fleet deliveries.

Events Calendar

NEXT Women: So, You Want to be a Media Director?

Moderator: Abby Auerbach, CCO, TVB and Executive Director, NEXT Women Speakers:Leslie Diard, Director, Communications Planning, Duncan ChannonMary Hoover, VP/Local Investment Director, RPA Are you curious about what it takes to […]