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Nexstar will begin highlighting the finalists of its Nexstar Woman of the Year contest. It will profile the top four nominees in each of its 113 markets every Tuesday through the end of the month on its local newscast, as well as featuring them on its station web sites.
Yard Care + Landscaping Enthusiasts are turning to their TVs to learn about this year’s trends and deals. Nearly 64% watch more than three hours of TV every day. They’re also 29% more likely to visit the website of a local TV station where they can be exposed to even more ads.
According to Sensor Tower, the iOS and Android apps for Paramount+ have been downloaded around 900,000 times one day after launching.
NBCU Telemundo is releasing a new public service announcement for Women’s History Month. The PSA is part of the company’s Unstoppable Women campaign, which launched in 2019.
Bally's Corporation, a leading U.S. provider of land-based gaming and interactive entertainment, announced a multiyear strategic partnership designating Bally's as an Authorized Sports Betting Operator of the NBA.
WXIA Atlanta has promoted Kristie Anderson to assistant news director. She previously was managing editor of daily content.
Nielsen said it completed the $2.7 billion sale of its troublesome Global Connect Business. The unit was acquired by Advent International in partnership with Jim Peck and is now known as Nielsen IQ.
Research from Parks Associates indicates that more than 12 million U.S. consumers have cancelled their home broadband service, with high cost cited as the most common reason.
ViacomCBS launched its Paramount Plus streaming service across most mobile and connected TV devices.
E.W. Scripps will run a commercial interruption-free special on its TV stations across the country to spark a national dialogue around implicit bias while advancing conversations at the local level on 61 stations in the 41 markets where it operates.
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