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MRC Revokes Accreditation of Comscore’s Media Metrix, the Grandaddy of Digital Measurement

MRC Revokes Accreditation of Comscore’s Media Metrix, the Grandaddy of Digital Measurement

“Comscore has indicated to MRC its current intention is to re-enter the accreditation process for both MMX and MoMX by early 2024,” the MRC stated in its announcement.

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