Prospecting: This Week’s Big Shifts in the Auto Industry

Prospecting: This Week’s Big Shifts in the Auto Industry

Ford Motor has told suppliers it will delay the launch of its new model F-150 pickup, a perennial top-seller for the automaker and golden goose for parts makers. General Motors has said its Super Cruise hands-free driver-assist technology offers an opportunity to gauge whether consumers are willing to pay for an ongoing subscription to access vehicle software. Kia is launching its drive for a bigger market share in the battery-electric-vehicle market with the debut of its compact family car, the EV4Toyota is claiming a vehicle application breakthrough in hydrogen fuel-cell technology with the release of its third-generation powertrain system. The Chevy Camaro’s revival is reportedly being considered at General Motors, but those plans recently hit a roadblock, according to GM Authority