TVB’s Associate Members

TVB’s Associate Members

Interested in becoming an Associate Member? contact us.

Cadent

Bob Connolly, SVP, Broadcast Sales
bconnolly@cadent.tv
https://cadent.tv/

Cadent connects the TV advertising ecosystem. We help advertisers and publishers identify and understand audiences, activate campaigns, and measure what matters – across any TV content or device. Aperture, our converged TV platform, simplifies cross-screen advertising through a streamlined workflow that brings together identity, data, and inventory with hundreds of integrated partners. For more information, visit cadent.tv.

Gabriel Media

Allen Schemmel, Owner
allen@gabrielmedia.net
gabrielmedia.net | LinkedIn

Gabriel Media is a full-service sales performance company specializing in innovative ideas that generate revenue for the Radio and TV industries. We don’t tell you how to make more sales, we come into the market and do it with your team!

Marathon Ventures

David Brenner, Partner
dhbrenner@marathonventures.com
917-992-3916
www.marathonventures.com

Marathon maximizes revenue from direct response and paid programming inventory for some of the largest companies in media by combining proprietary inventory management systems with a disciplined, data-driven sales approach that drives inventory allocation and pricing. Marathon expedites cash collections so that revenue is returned to content rights holders quickly and efficiently.  Marathon is one of the largest independent sales organizations in television. www.marathonventures.com

Marketron

Todd Kalman, SVP of Sales
tkalman@marketron.com
612-790-8464
www.marketron.com

Marketron empowers innovators in the broadcast and media industry to strengthen their market leadership by delivering more scalable, predictable, and reliable revenue. With Marketron’s products and services, users can successfully propose, price, and execute multimedia advertising campaigns across all revenue streams including television, radio, O&O, and digital media. With 50 years of industry leadership, Marketron serves more than 6,000 media organizations globally and manages $5 billion in annual U.S. advertising revenue representing more than 1 million advertisers. Marketron is owned by Diversis Capital. More information is available at www.marketron.com.

National Association of Broadcasters

Dan McDonald, Vice President, Research
National Association of Broadcasters
1 M Street SE, Washington, DC  20003
https://www.nab.org

The National Association of Broadcasters is the voice for the nation’s radio and television broadcasters. As the premier trade association for broadcasters, NAB advances the interests of our members in federal government, industry and public affairs; improves the quality and profitability of broadcasting; encourages content and technology innovation; and spotlights the important and unique ways stations serve their communities. NAB delivers value to our members through advocacy, education and innovation. Learn more at https://www.nab.org and on social media: X and LinkedIn.

Nielsen

Catherine Herkovic, EVP, Managing Director, Local Television
Catherine.Herkovic@nielsen.com
www.nielsen.com

Nielsen shapes the world’s media and content as a global leader in audience measurement, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. Nielsen operates around the world in more than 55 countries. Learn more at www.nielsen.com and connect with us on social media (XLinkedInFacebook and Instagram).

PremiumMedia360

Robert DeGennaro, President and CEO
Robert@PremiumMedia360.com
503-708-1577
530 7th Avenue, New York, NY 10018
www.premiummedia360.com

PremiumMedia360 helps media agencies and sellers buy, sell, and partner more effectively—by letting them take control of the data that guides their interactions. Its reporting and collaboration tools dramatically reduce the time and resources it takes to understand where campaigns stand—from order to invoice—and readies media companies to conduct business across new formats and standards such as TIP. The result: airings records stop being bottlenecks, and start being the source of business insight they should be. Learn more at www.PremiumMedia360.com.

WideOrbit

Toni CoonceChief Revenue Officer
tcoonce@wideorbit.com
1160 Battery Street, Suite 300 San Francisco, CA 94111
www.wideorbit.com

WideOrbit helps media companies do more business by making it easier to buy and sell advertising. Say Hello to a Wider World with WideOrbit, the one platform that ties everything together, from pitch to payment. In a rapidly evolving media landscape, doing more business means doing less paper-chasing, less back-and-forth between systems, and less data re-entry. Only WideOrbit brings a Wider-World approach, providing the broader capabilities, bigger insights, and better connections that media companies need. That’s why so many industry leaders – including E.W. Scripps, the Sinclair Broadcast Group, Gray Television, TEGNA, Graham Media Group, and Audacy – have partnered with us since 1999. WideOrbit is a wholly-owned subsidiary within the Lumine Group companies. Lumine Group Inc. (TSXV:LMN), is a Canadian listed company, with Constellation Software Inc., (TSX:CSU), a multi-billion dollar public company, as its majority shareholder. WideOrbit is headquartered in San Francisco with offices worldwide. Learn more at wideorbit.com..