Business Development TeamTVBU Sales UniversityConsulting ServicesPolitical ResourcesDigitalCompetitive Media Category SellingSales PromotionsSpots & Testimonials Video LibraryProspectingSales CallsCreativeSelling with Impressions
Broadcast Members: To access additional exclusive content login.
Research Content Updates Q2 2024 | Take the TVB.org Research Virtual Web Tour
2024 Sports Survey: Football ViewersNumbers that Measure Up! TV & DigitalPost Analysis GuidelinesLocal Broadcast TV News StudyLinear TV/Streaming: It’s Not Either/Or, It’s AND2024 Purchase Funnel Study2024 Media Comparisons Study
Nielsen’s Gauge Report Doesn’t Tell The Full StoryTV Value in a Digital/Streaming WorldTV BasicsCategory StudiesBroadcast TV is Key for AdvertisersTV Programming2024 Sports Survey
HUT/PUT National Prime TrendsTransitioning to ImpressionsCompetitive MediaHelp Stop Relative Duration WeightingTVB InsightsOver-the-Air (OTA)
Ad SpendingGovernment Data Resources
Agencies & Advertisers: Some content in this section is protected, please request access here.
Numbers that Measure Up! TV & DigitalPost Analysis GuidelinesNielsen’s Gauge Report Doesn’t Tell The Full StoryThought Leadership for MarketersBroadcast is Key for AdvertisersTransitioning to ImpressionsL + 1 Makes Business SenseNational & Local Planning ToolsCreating Local StrategiesTVB Insights Weekly NewsletterLocal TV is CrossPlatform
TVB News MinuteTVB WebinarsTVB.org Research Virtual Web Tour
NEXT Women VideosNEXT Women in Media PodcastsPSAs
Broadcast Groups, Markets & StationsMember DirectoryDigital Multicast/Diginet DirectoryLocal Broadcast TV Careers
Steve Carter, who transferred from KUSA-9 in Denver to take the role.
