The Media Rating Council (MRC) will reaccredit Nielsen’s national TV ratings service “soon,” and it will fast-track its new digital ratings methodology, with a vote on reaccrediting it within the next few weeks, a top Wall Street analyst asserted.
The Media Rating Council (MRC) will reaccredit Nielsen’s national TV ratings service “soon,” and it will fast-track its new digital ratings methodology, with a vote on reaccrediting it within the next few weeks, a top Wall Street analyst asserted.
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