According to a survey from Digital Remedy, 57% of the DTC marketers who bought CTV in the first half of 2023 plan to spend more this year compared to 2022. That’s up from 43% a year ago.
According to a survey from Digital Remedy, 57% of the DTC marketers who bought CTV in the first half of 2023 plan to spend more this year compared to 2022. That’s up from 43% a year ago.
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