DoubleVerify Exposes Fraud Scheme Spoofing 85M Ad Requests Daily

DoubleVerify Exposes Fraud Scheme Spoofing 85M Ad Requests Daily

DoubleVerify Thursday announced the discovery of ViperBot, described by the company as “a sophisticated advertising fraud scheme that attempts to steal over $8 million each month in ad spend” across connected television (CTV) and mobile video.