American consumers may be spending more time on digital content, but no digital channel or property delivers anything close to the daily reach of TV, nor the impact of sight, sound and motion.
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2024 Sports Survey
2024 Purchase Funnel Study
2024 Media Comparisons Study
2023 American Conversation Study
2023 Voter Funnel Study
2023 SVOD Study
Home Improvement Purchase Funnel Study
Real Estate Purchase Funnel Study
Nielsen’s Gauge Report Doesn’t Tell The Full Story
TV Value in a Digital/Streaming World
TV Basics
Category Studies
Seasonal Retail Reports
Broadcast TV is Key for Advertisers
TV Programming
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American consumers may be spending more time on digital content, but no digital channel or property delivers anything close to the daily reach of TV, nor the impact of sight, sound and motion.