Amazon paid big bucks for the exclusive national broadcast rights to stream NFL Thursday Night Football on Prime Video starting this season, but in its first pre-season game, TVB points out that 48% of the game’s viewership came via local broadcast.
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Amazon paid big bucks for the exclusive national broadcast rights to stream NFL Thursday Night Football on Prime Video starting this season, but in its first pre-season game, TVB points out that 48% of the game’s viewership came via local broadcast.