TVB member login has been updated for increased security. Please request your new password here.

NBCUniversal Reveals Unified Measurement Currency Results with iSpot

NBCUniversal Reveals Unified Measurement Currency Results with iSpot

When the results of a pilot study were recently revealed, showing how iSpot data can be accurately used as currency for over-the-top campaigns, Abcarian was front and center, along with NBCU’s Laura Molen, President, Ad Sales & Partnerships, and Sean Muller, CEO iSpot.