Business Development TeamTVBU Sales UniversityConsulting ServicesPolitical ResourcesDigitalCompetitive Media Category SellingSales PromotionsSpots & Testimonials Video LibraryProspectingSales CallsCreativeSelling with Impressions
Broadcast Members: To access additional exclusive content login.
Research Content Updates Q1 2024 | Take the TVB.org Research Virtual Web Tour
Linear TV/Streaming: It’s Not Either/Or, It’s AND2024 Sports Survey2024 Purchase Funnel Study2024 Media Comparisons Study2023 American Conversation Study2023 Voter Funnel Study2023 SVOD Study
Nielsen’s Gauge Report Doesn’t Tell The Full StoryTV Value in a Digital/Streaming WorldTV BasicsCategory StudiesSeasonal Retail ReportsBroadcast TV is Key for AdvertisersTV Programming
HUT/PUT National Prime TrendsTransitioning to ImpressionsCompetitive MediaHelp Stop Relative Duration WeightingTVB InsightsOver-the-Air (OTA)
Ad SpendingGovernment Data Resources
Agencies & Advertisers: Some content in this section is protected, please request access here.
Nielsen’s Gauge Report Doesn’t Tell The Full StoryThought Leadership for MarketersBroadcast is Key for AdvertisersTransitioning to ImpressionsL + 1 Makes Business SenseNational & Local Planning ToolsCreating Local StrategiesTVB Insights Weekly NewsletterLocal TV is CrossPlatform
TVB News MinuteTVB WebinarsTVB.org Research Virtual Web Tour
NEXT Women VideosNEXT Women in Media PodcastsPSAs
Broadcast Groups, Markets & StationsMember DirectoryDigital Multicast/Diginet DirectoryLocal Broadcast TV Careers
Exec succeeds Bill Steward, who is retiring.
