Political Spend to Hit $10.2b in ’22

Political Spend to Hit $10.2b in ’22

PQ Media said political advertising will reach $10.2 billion in 2022, up from $10.14 billion in 2020. Additionally, the 2022 figures are 51.1% higher than the $6.76 billion spent during the 2018 midterm elections, according to the new forecast.