Comscore’s new 2022 State of Streaming report shows 29% more U.S. households were watching TV shows and movies on AVOD during 2022 vs. 21% more on SVODs.
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Comscore’s new 2022 State of Streaming report shows 29% more U.S. households were watching TV shows and movies on AVOD during 2022 vs. 21% more on SVODs.